94: Helping Our People

00:00 Oh, don't look towards the darkness. Now you look towards the light. What is that? It's a supernova. I mean, that's a black hole. Yo, yo, yo. It's it's it's all facts with Adam Curry for September 27th, 2023, episode number 94. You've been ready for us and we deliver Adam Curry coming to you from the heart of the Texas Hill Country time once again To spin the wheel of topics from here to Northern Virginia, please say hello to my friend on the other end ladies and gentlemen Mr. Moe. How you doing Adam? I am doing good Moe. It's good to hear your brother. It's good to be back on the on the I was gonna say wheels of steel, but I'm not on the The the sticks of steel there you go sticks of steel. Yeah What's happening in Virginia Moe?

00:56 Everything is going good. We had the storm this past weekend. Got a lot of rain, needed rain. Everything is going good. Yeah, we finally got some rain here in Texas too. It was bad, man. It's been almost four months with almost no rain. Everything is brown and dead and it's just, it's been bad. However, there's the light at the end of the tunnel, MoFax 94. I am ready. I'm ready to find out what now I'm not sure if we're doing a part two if you know what I don't know. Let's just find out what we're doing. I'm going to roll that wheel of topics round and round it goes where it stops nobody knows but of course Mo knows because he put everything together expertly today. The topic for Mo Facts with Adam Curry episode number 94 is the Holy Ghost meets Commerce.

01:46 Puzzling the Holy Ghost meets commerce As you tease this is a follow-up from 93 higher infinite power Yes, and if you're not hip Pun intended that was the hip part of hip-hop now we have to go to the hot hot part of is an acronym for helping our people. And if you haven't caught on by now, you have, but if people, the listeners haven't caught on, this is not a historical...

02:22 In this borough, this guy used this turntable to make this... No, that's not what we're doing here. Because we don't do stuff like that, right? No, we don't. That's just a rehash. No, I mean, you can go to the museum, the Jay-Z Museum about himself, to find out about that. Yes, or you can go to any 50-year anniversary celebration and get the watered-down history. What I'm hoping to do here is present the bedrock That hip-hop was built on and hopefully if you haven't heard 93, maybe you should stop now go over to 93 but if you're not gonna stop now I Actually put a mashup together of some important clips. So for the people that haven't heard 93 It can bring them into it. It's a rare recall. It's a recap. You don't usually do those. This is this is new. Oh

03:16 Right, so this is a bridge Hopefully so if you're just tuning in for the first time you're not completely lost or if you you know You want to hear this first out of order or whatever how you want to do it? This is this mashup or recap. It's five minutes long. You can stop it whenever you want to stop it as far as to interject. But I'm just laid it out of some important clips from the last show. So here's what I guess we'll jump in. Yeah, here's what we'll do. We'll have Dreb Scott put a chapter marker in here. So you can skip right ahead to after this if you don't want to hear it. How does that sound? It's modern podcasting technology.

03:55 It's AI. No, it's not AI. Dreb Scott is AI, I'm telling you. He's AI. All right, here we go. A flashback, a recap of Mofox with Adam Curry 93. There are, however, a number of inconsistencies we have to highlight. Firstly, restaurant staff and customers where the pair had eaten claimed Sam had a large quantity of money with him. Ostensibly, this was to buy Christmas gifts. That money was never recovered. Bertha Franklin had at one time been an operator of a brothel, and rumors persisted after the killing that she and Boyer, who had worked as a prostitute, were running a scam. Boyer would find victims and offer to sleep with them, but the two women would pickpocket them and then cry rape. So yeah, this Midnight Climax program, basically, they'd kid out a safe house as a brothel.

04:42 and they would have the hookers slip LSD or whatever substance to the Johns. And then behind a mirror, you'd have a, suppose it like a researcher, right? I mean, this is where it got weird. Sitting there, having a drink and watching these You know the the hooker and the John have sex and then they'd be analyzing the impact of the LSD on them in terms of their ability to talk and and would they was a hooker in on it yeah the hooker was in on it and we see an employee of the CIA no you know and it wasn't just the agency you know like the army was involved in these things as well, but they would get you know cash payments and oftentimes the

05:26 Franklin had shot a motel guy in similar circumstances. how he was murdered or murdered for lack of a better word. And my theory that he may have walked into some kind of MK ultra safe house or whorehouse. Right. And maybe got dosed or slipped a Mickey LSD bugged out.

06:07 Because it was never in his nature to be aggressive and violent as we heard in 93 I set up probably so I just want to stop there. Did you want to interject anything? No, no, no, I remember this. I remember all this perfectly well, so we can we can go from here Okay, they would get you know cash payments and oftentimes the Get out of jail free card Franklin had shot a motel guest in similar circumstances just six months earlier It's argued that Franklin and Boyer were implicit in a deal that guaranteed them immunity from prosecution for other crimes This theory tries to explain the injuries Sam sustained by suggesting he was beaten up by government agents before being shot Cook wasn't having it

06:52 It said that he rejected everything thrown at him and said he was going to do it anyway. And it got to the point that Sammy Davis Jr. was tapped by the shadowy figures of organized crime to reach out to Cook and tell him he better listen to the Italians. So during 1964, Cook's RCA contract was up for renegotiation. And Sam had his manager, Alan Klein, renegotiate the contract to include Sam's own record label. What do you hope to do in the future? You're doing different things now, aren't you? Well now, Dick, I'm working mostly with other young singers, you know. Pouring through the contracts and papers, personally, Cook realized that his manager had sold him out. In actuality, Sam Cooke would be an employee of Tracy Unlimited, which would be owned by Alan Klein. On a Thursday, he was gonna fly to New York and make a lot of changes, including firing Alan Klein

07:44 But he never made it through that weekend. non-threatening grant programs, you know, from research institutes. So you'd loop in academic institutions or researchers. And MKUltra had, at least acknowledged anyway, over 80 academic institutions and others.

08:21 That were either wittingly or unwittingly working on their behalf in various research programs Most of my exposure has been on the business side the marketing and the motion area for the sales I put out the copy of the Harvard report which has never been released and And I put it out in its raw form just as it was presented to me from the students at Harvard. So it can be very, very controversial. Some say that the Harvard report was the beginning of the demise of black record companies. Well, I have released this book just as it was presented to me by you former owner. Why do people think that?

07:44 But he never made it through that weekend. non-threatening grant programs, you know, from research institutes. So you'd loop in academic institutions or researchers. And MKUltra had, at least acknowledged anyway, over 80 academic institutions and others.

08:21 That were either wittingly or unwittingly working on their behalf in various research programs Most of my exposure has been on the business side the marketing and the motion area for the sales I put out the copy of the Harvard report which has never been released and And I put it out in its raw form just as it was presented to me from the students at Harvard. So it can be very, very controversial. Some say that the Harvard report was the beginning of the demise of black record companies. Well, I have released this book just as it was presented to me by you former owner. Why do people think that?

09:08 Well, again, it's so easy for one to follow a myth. The original saying is that Clive Davis and his big mining company decided to hire these students to do this report. And when they did this report, they used this as a blueprint to follow this report to swaddle up the black record companies and book in our business. That's what they're saying. That's not true. That's what they're saying. So tell us what the Harvard report is and how it started. The Harvard report was a study that was conducted in 1972.

09:49 And it was commissioned by CBS under the offices of Clive Davis and Bruce Lundvall. Bruce Lundvall, who was the VP of marketing, who I reported to. And he came up with the idea to conduct this study using some students there at the Harvard, the B-School students, as a project. And they took it on, I was a liaison between CBS and Harvard. And I worked directly with those students in guiding them and conducting that study. And the result of that study was called the Harvard Report. Basically, it was a blueprint. It was a blueprint for penetrating the black music marketing and also with the intentions of dominating black music and black artists. That was the purpose. Yeah. Yes. I just love that MK Ultra was at the base of hip hop. MK Ultra, Harvard,

10:51 LSD yeah, baby CBS which You put me on to this this year and tell what CBS CIA broadcasting systems so you have all these entities Floating around figuring out how dr. Logan Westbrook said penetrating the black music and he helped with the blueprint in the previous clip he said it was a myth and Then later on down, like, because there's a good time gap in between those two clips and when they were recorded. Now he goes into, oh, I was the liaison. You know, I'm part of the reason why, you know, black music was penetrated and taken over. So there we have it. So you got the CIA, CBS, Clive Davis,

11:46 MK ultra all of this stuff and We all know this report was done in 1972 right hip-hop was created in 1973 which we're celebrating the 50-year anniversary now. That's a hell of a timing What what is what is deemed the I don't know if we talked about this on 93? What is deemed the first hip-hop song? Oh, it's well as we listen in 93 to hip-hop's been around way right with the 1973 milestone is Rappers delight rappers delight by sugar hill gang, but some people argue that the message was the really the first

12:32 Hip-hop song? Grandma's a Flash. Yeah, because that actually was talking about broken glass everywhere. It was a real CNN type urban message. That and it didn't have the disco vibe that sugar hill gang had right it was it actually became his own sound With that record so I mean 1973 is the recognized date as we heard on 93 we had people rapping in 1940s so You can have that but it's just interesting and 1972 this report is done, 1973 hip-hop comes along and we're off to the races. And as Dr. Logan Westbrook said, these big companies and as the CIA agent, former CIA agent if it's such a thing, said that they work through these research institutions with MKUltra.

13:35 Yeah, it is hip-hop a mind control mechanism. Was it hijacked? This is what we're going to explore in the new thing in a new episode. I love it. I mean, you know, there's always been these conspiracy theories about, you know, men who controlled hip-hop, black music and turned it into what it is today and have morphed that along with actually with designer drugs every single time. You know, there's a there's a tight correlation between every music genre, every period and the drug that's associated with it. I would say most notably now with the big DJs who fill up the big stadiums, you know, that's Molly, that's X, and it's all a part of the same thing. Correct. And you got to look at Woodstock and the psychedelics and this kind of thing. And so I'm not going to get too far ahead. So now we're going to pick up

14:30 beginning this episode officially with Dr. Frances Chris Wilson and she explains the role of the black role in society as an entertainer. black people in this area of the world, we can say that there's no such thing as black culture. What there is, is what the system of racism, white supremacy programs black people to do. You see, in other words, if the system of racism, white supremacy says, you are not going to be scientists,

15:11 You are not going to be highly functioning doctors and lawyers and teachers. You are not going to have stable family life. You are not going to respect sex. Now your role is to entertain me so you can jump up and down and sing, you can dance, And yes, you're good at sports. You can do that in some in some venues That's what I'm gonna allow you to do She's a psychiatrist Yes, she was she's passed away now, but yeah done. We've we've looked at her work before on this show but that's the thing and hip-hop is known as more of a culture than a music and

16:09 And I would even go to say that hip hop could be considered more a competitive sport than a music. It can be music, but let me lay out why I make that statement. One, when you age in hip hop, it's not seen as aging in rock and roll. You know you can age out of me out of being a hip-hop artist Yeah, like you know as I sing run DMC at the Video Music Awards for the tenth time is like you know they're all fat and They got the adidas on it's like yeah, they can't they can't really it didn't feel right And there's a competitive nature in hip-hop as far as

16:57 Want to be the best I'm better than you. I don't know. I haven't seen that and other genres I'm sure there there's inside competition, but this is a built-in mechanism of hip-hop Well, it's it's just one of the pillars doesn't that go back to kind of gang gang gangs Yeah, but I would say that predates gangs. It's more of I'm doing this right now and and let me explain I You have you ever heard of the flow state? No, I don't think so. Okay, the flow state is like when you're in the zone you hear it in sports I'm in the zone. Yeah, you know, that's when you're in that creative state that you kind of lose consciousness And you're just in the in the moment. Mm-hmm Hip-hop is big on that

17:53 It's especially when you're talking about rapping in freestyle or the competitive. Well, how about a rap? I was going to say battle rap. Exactly. That's something you don't hear. I am very rarely will there be a reference in a non hip hop song to a different song or different artist. But of course, part of a well, part of I mean, I was in I've talked about this before. Los Angeles, 1980, I think. And it was the... what was the big station in LA at the time? Can't remember. But they had battle raps. It was a street fair. And even then it was two guys against each other and freestyling, slamming each other. And that culture was already in the music.

18:50 It was at the genesis of the music because DJs really created hip-hop with the break records and that kind of thing and they had to have an MC or master of ceremonies kind of control the crowd. Well, it became competitive who could control the crowd the best. And this is where you had your battle thing going on. It's like I'm better than you and it kind of comes out of the dozens, you know, like your mama jokes or snapping or ranking or whatever else. But it became rhyme. So that's why I say it can be considered a sport as well. And the likes of competitive dance, gymnastics, you know, because you could say dancing is art, right? But when you do gymnastics,

19:36 it becomes level of degree, a degree of difficulty in that thing and it becomes a competitive event, not just an artistic event. So I don't want to belabor the point, but let's get back to Dr. Frances Cress Wilson and she further goes in on the role of the black entertainer. What we can say is that we have an imposed culture under the power dynamics of racism, white supremacy. See, I can see right now in my mind the picture of Beyonce with her legs wide open at the Super Bowl for last year. It was so appalling to me, I can't get it out of my mind in terms of what has been done to us.

18:50 It was at the genesis of the music because DJs really created hip-hop with the break records and that kind of thing and they had to have an MC or master of ceremonies kind of control the crowd. Well, it became competitive who could control the crowd the best. And this is where you had your battle thing going on. It's like I'm better than you and it kind of comes out of the dozens, you know, like your mama jokes or snapping or ranking or whatever else. But it became rhyme. So that's why I say it can be considered a sport as well. And the likes of competitive dance, gymnastics, you know, because you could say dancing is art, right? But when you do gymnastics,

19:36 it becomes level of degree, a degree of difficulty in that thing and it becomes a competitive event, not just an artistic event. So I don't want to belabor the point, but let's get back to Dr. Frances Cress Wilson and she further goes in on the role of the black entertainer. What we can say is that we have an imposed culture under the power dynamics of racism, white supremacy. See, I can see right now in my mind the picture of Beyonce with her legs wide open at the Super Bowl for last year. It was so appalling to me, I can't get it out of my mind in terms of what has been done to us.

20:23 Do you understand what I'm saying? So we would be wiser, no, we are trying to get ourselves to the point where we can establish what we would then call black culture. Where we will no longer be victims of a system of racism and white supremacy. Now, do you think she means white supremacy as in what we've learned on MoFax, white supremacy? Or is she talking about the modern day version of white supremacy? She means that just like Nellie Fuller means it. And this is the cool thing about her and Nellie Fuller. They were collaborators.

21:03 She actually helped him write his book. She inspired him to, because he just had a bunch of notes and manuscript, you know, like just tons and tons of ideas and analysis. And she's like, you know what? You need to put this thing in a book. And they met each other, which for the producers out there, I think that would be a hell of a movie. But if I may, if I may, I take a little bit of, not offense, but I take issue with, OK, so Beyonce is standing in the Super Bowl with her legs wide. This is no different from white female artists. They're doing the same thing. It's not exclusive. It's not the only way.

21:49 You know, and by the way, you don't see Alicia Keys doing that very successful. I'm just saying you don't see Alicia Keys much at all. Well, I disagree. Alicia Keys is very successful and very successful, financially successful. And that's the crossover. Once she became successful, like David Chappelle said, they'll come and buy you once they see, OK, you you are artistic. Okay, and they've done this with the two sister Chloe and what's the other was named Chloe Bailey and the other one that played in on the Little Mermaid Her name escapes me. Oh, yeah. I know you mean yeah, right. They came in both on playing guitars and singing acoustic covers and

22:34 But the one sister with the Little Mermaid they were like, okay, we can actually see you being a big movie star What do we do with the other sister? Okay, let's make her urban and this is where the urban thing comes in you hear it's not say that Black culture they use this term urban culture yes, urban culture is linked with whores and ratchet and bees and Gangs and all this negative stuff, but what they really mean is when you say urban is black. Oh, of course Now when you transcend that you're not black anymore Like Alicia Keys, she doesn't make music for black people anymore

23:19 It's like Wayne Brady. You know what I'm saying? Wayne Brady's black, but he was never targeted to a black audience. And I'll call it the Flo Rida effect, right? I'm sure you heard of Flo Rida before. Of course, of course. Right. His music wasn't targeted towards black people. Even though he was a rapper and a black artist, it was targeted towards spring break college radio audience. And this is how they do it. This is how they divvy it up. And once you start transcending into artistic ability, they come and get you. Kendra Lamar, J. Cole, no name, all these different people once they, oh, you got a brain? You can think, okay, we'll come and take you away. So does this mean that despite the allure of being completely financially creatively independent of the record business,

24:13 Beyonce and Jay-Z are controlled. They are controlled from the artists of their status shouldn't still be touring the way they tour. They are very controlled and this is the way they do it. They give them big sums of money on the front end so we can show you on the back end and that was a thing with Beyonce. Someone of that now let me ask you since you brought it up Wouldn't you find it very jarring to see Taylor Swift in lingerie with her cross jammed into the camera? Oh, Taylor Swift has been doing some pretty risque outfits, but yes, I understand your point.

24:56 That's my point and what it did was Beyonce set the tone for everybody under her like this is where we're going with it If the biggest stars are doing it that everybody's gonna copycat what's under there and that's the same thing with drug rap trap rap Drill rap, whatever it is Whatever the top people are doing it trickles down because it becomes this is what the industry wants This is what they're promoting What? Oh yeah, a little less on Beyonce, Mo. No, we're not. Boule for getting there, getting a little antsy about where we're going with this. I know the hive is good. We're on the run from the hive. We are for sure. But so with that laid out, we can start looking at once. Can I just say something? I love this.

25:53 these episodes. I love this so much. I just want, I just need to say, I love that you put this together. This is, I'm enjoying every second of this. I appreciate that. And like I said, this is the bedrock. So when you, not you, but when the listener and the supporters and the, and the producers and the facts, families see hip hop, they can understand what's going on. Last episode was the power, the energy is coming out. That's what people love, that energy. What's the purpose? The purpose is to help our people. Why is Beyonce, Jayme and her crouching to that camera for financial gains to help her people? I don't fault her for that. I mean, what's better, a person rapping about selling drugs or actually selling drugs? So there's no fault there because the whole intent is to help our people but

26:48 The white supremacy says, no, you can't help your people. All you can help them do is be dumber. That's it. That's your only job. Make them dumber. And rap has, I've lived rap. I've lived hip hop. I mean, from probably the first generation, it was solely hip hop being born in 1980. I mean I was I don't have any recollection of nothing but hip-hop right and to see it go from where I was introduced to it to now it's a it's a it's a mockery and it's a What's the word I'm looking for a farce minstrel? No, it's a mistletoe That's good minstrel, okay. Oh

27:34 That's what it is. When you take, you know, the largest audience and put these big old slave chains on them, and they're dancing around at the Super Bowl doing the Crip Walk and talking about how many black people they're gonna kill and they're gonna kill on an international stage. Are you kidding me? Yeah, I hear you. brought to you by a black man, so-called black man named Jay Z. Come on. Mo, you and I have been talking about this ever since we first met. I mean, we've always said this is it's incredible what's happening and the fact that White audiences just take it on face value. There's not even a thought about that anymore. If you say, hey, that's actually kind of a modern-day minstrel, that station you're listening to and the five songs they keep repeating about black guys killing other black guys, people don't even think about that anymore. The mindlessly sing along, mindlessly rap along. It's not even conscious anymore.

28:32 To the point where they'll say are you really black? Yeah, like that's the actually blackness like they'll question your blackness for saying you know what? That's not a good look for black people to do that on the international stage You'll have non black people question your blackness. Where are we going? So I digress let's get back to clip number two. This is the story of black popular music and this is post Sam Cooke and the new figure that stepped into that void. It's 1967 and the mastermind behind the most successful black owned business in history has achieved his dream. With a unique vision, he had created a music that appealed equally to black and white. He had created the sound of young America.

29:28 With a musical empire based in the industrial city of Detroit, he employed a group of artists envied across the world. The Supremes, the Four Tops, the Temptations, the Miracles, miracles. Martha and the Vandellas. Mary well respected and admired. He was the puppet master. You know, he was the guy he was pulling the strings, loved and feared. He was a born leader, a man on a mission was king

30:12 Emperor King and his majesty and all that rolling one Enigmatic and controlling he shied away from publicity He knows how to use people to get what to get the job done. I This is the story of how one man in the early 1960s had a vision for soul music. How he set up a small independent label called Motown, which would beat the majors at their own game. Right. Barry Gordy Jr. Barry Gordy Jr. Yep.

30:48 The original mogul, this is what P. Diddy, Jay-Z, all these so-called moguls, not to take anything away from them, this was the guy. And what he did was he made a polished version of black music that was palatable to white society. Yes. And he's I look up to him a lot not his personality but the way he took a manufacturing approach of quality control of you know Developing the artist the A&R side of it the look a very smart individual very enterprising but

31:45 As we do on this show, we have to look at the good and the bad. 360, 360 view. We have to because that's where the manipulation of the image of a person is used against to fulfill what Dr. Francis Cress Wilson was saying. Anything you like to add before we get to number three? No other than I am a big Motown fan Always have been I grew up listening to Motown. I grew up with the Jackson 5 when I was on Sundays When I was in the States, I didn't move until I was 7. So always been a big fan captured me from early on and And we love Mike

32:27 That's all I can say. But of course, you know, all these other, I mean, the Motown hits is I probably have somewhere in my collection, I probably have 20 different Motown biggest hits collections. I mean, just every single one of those songs, just all good, all hits to this day. You can still re-record them and make them hits. They're just great, great songs. And the cool thing about Motown was All of this came from that neighborhood or that city of Detroit for the most part. I mean you had The Jacksons coming from Gary, but the earlier artists the Smokies the temptations all that he set up shop in Detroit and just kind of set out and said come in come Come here record

33:18 And you could do this in any city Chicago What stacks did down and I think Memphis? New York all over the over the city and this these hot beds of talented people Decided just go to show you the blueprint. He set out could have been reproduced, but it wasn't and we had to ask the question Why? Yes number three ♪ What I'm missing with memories I know so well ♪ How even his strongest rivals in Chicago were left lagging behind. Chicago and Detroit were like gangsters. It was like we didn't want to have nothing to do with Motown, and they didn't want to have nothing to do with us. But by 1967, his empire was showing the strain of the times. ♪ My reason to be with all of you ♪

34:13 With the Detroit riots came an end to an era of innocence. This is the story of Berry Gordy, black music's greatest Svengali and his creation Motown Records. Pretty dramatic. Yeah, very dramatic. So that's the dramatic layout of Barry Gordy. Now we have the man in his own words. He's sitting down speaking with Oprah and Oprah's master class and he kind of tells you how it came about and his mindset of creating Motown. Jackie Wilson had another hit and another hit and I became

35:06 Fairly well known as the writer for Jackie Wilson, but I was not making any money I had to go into business for myself borrowed money from family savings which We had my sister Esther had set up and no one could get any money from there But I really wanted to open up my own record company. I wanted to do something I had always hit some Jackie Wilson and they say yes, what he got to show for it. I said, that's the point That's the point I asked for a thousand dollars, they only gave me 800. And so I could start trying to go into business for myself. You know, I found a place on West Grand Boulevard that was a photo studio with two big windows in the front, which I loved. And the garage, I made into a recording studio we call Studio A.

35:51 Hitsville, USA was a place where hits were gonna be made. Only hits, no flops. My job was to get the hits. And so we tried to create that assembly line approach. And then with them being a star in their music, had to go through this quality control, the same as in the factories. You know, you check this, you check that and so forth. And that seemed to work very well. All right, you rang your bell. Yeah, it that hits no flops and the quality control. This is what got me because as people know in my former life, I was a quality engineer. And when you implement things that you learn at your company into, you know, your creative process, this is what comes. Nobody, I think nobody really had thought about it in this way before of the analytics behind it of

36:45 Not just leaving it up to artists to make their song or their look or whatever. You always had A&R's but the He had an actual flow chart You know it goes here and me okay You wrote a great song now let this person sing it and then they go and listen to it and they have land City's table and there's a great documentary that talks about this on Showtime That they would sit around the table including himself and even if he wrote the song they were critically You know pick this pick the song apart

37:20 I don't like this. The hook needs to change. The bridge is great, but the verse is weak or that artist is not great for that song. And they would send it back to the guy. Well, I would say that. So this is one thing that Barry Gordy had had. He's still alive, I think that he has Clive Davis, Amit Erdogan, even the Netherlands, Willem van Gogh. I mean, there are what we call music men they hear these things. They hear a hit and they can indeed they will hear a hit and say yeah but but Barry Manilow needs to sing it because that would be good for him or what that's what Clive Davis would do. Clive Davis you know he orchestrated in the same manner I would argue as Barry Gordy Jr. Whitney Houston's career and and it but it it always starts with the song and

38:15 In my opinion, once you have the song, all the rest is marketing, packaging and repetition. Any song that is good... You can market package and with repetition ie radio stations playing it over and over again. You'll turn it into a hit I swear you're from the future Yeah, we're getting there I'm sure you're a long way off I mean you're right you're spot-on but we're gonna get to yeah not another hour maybe another 10 minutes All right, um, but you're spot-on So let's get let's go ahead and listen to as one more thing. I'm gonna lay off Barry Gordy came from a good successful family as you heard he went to his family They had a base of a family bank and he wanted to borrow $1,000 from his family and his family's like oh we only believe in you 80%

39:13 Isn't he half white? I thought Barry Gordy had a white ancestry in him. He does. I think him and Jimmy Carter. Oh really? Are family members if I'm not mistaken and there's a good video on YouTube. It's more of a graphical thing. You can actually look up his lineage. But I think he's tied in with the with the Carter family genetically. Yeah, I see. From his great-grandfather James Thomas Gordy who owned a black female slave named Esther Johnson.

39:52 Mm-hmm according to Wikipedia so take it for what it is. All right. Yeah interesting there's a more elaborate one on YouTube if you want to look at his genealogy and But yeah, that's he went to his sisters were and it's funny. They always need representation for women in the industry Working with them hand in hand. Yeah, and another unsung Mind, I mean you can't say he's unsung as far as success but the ear and the knowledge of what makes a hit with Smokey Robinson. That was his best friend. Everybody looks at Smokey like, you know, the pretty boy singer, but no, he knew what it took to make a hit and he wrote a lot of the hits for Motown as well, even if he didn't sing it.

40:42 So I want to give him credit where credit's due. But let's go ahead and listen more of the process as he lays out in the masterclass. Then we had the artist development which my sisters set up because they were models and they wanted the people to look good and so they brought in this woman Maxine Powell. And she set up this finishing school for them, which had been unheard of. We had a guy from the Apollo shot, Charlie Atkins, who came in to be the choreographer. And we had other people, Maurice King, that was at the Flame Show Bar. When I saw Jackie Wilson, he came in to do the music harmony and stuff with The Temptations and all these people. And we just had this family of people coming in.

41:25 all purposeful and all a part of this. So I had a relationship with every artist, every producer, every writer. You know, I knew them and I talked to them and I would critique their songs. True enough, you know, we made hits. I mean, they felt like they were coming into a magical place. And it did turn out to be magical. People would come to me to audition for me or to sing for me or something. The voice was one factor, the quality of the voice, their showmanship and all that. But really who they were as people was much more important to me. And there were many people that had phenomenal voices and were great singers, but they weren't right for Motown. They weren't right for our family.

42:15 You know, and so those people that came in that were right for the family, you know Who maybe had great great voices but weren't polished or weren't this or weren't that you know? We knew that we would win we would win and we did And the key word there is polished. Yeah, that's was his his real superpower the way he created his finished polished package That as you said yourself became the sound of young America It looked good it translated to television which people have to understand television was a new newer invention wasn't exactly new but to know what look good on television to understand that We only have a certain amount of space in the stage. We had to have a lot of movement, but stay in frame and

43:16 All of this took a lot of genius and I don't think that Barry Gordy gets his flowers But I think Barry Gordy was one of the first people to get with the hit with the cancel cannon to Let's be clear on that. Oh, really? Oh, yeah, we're gonna get to that but he didn't do it alone. I He had help. And in this next clip, we're going to figure out who helped him to get in the doors he couldn't quite get into because he was black. In the 50s, an article broke in Billboard concerning a young man called Barry Gordy, who had created on the strength of a private family loan, a tiny little label called Tamla.

44:04 Tamla in turn rapidly became Motown and then finally Gordie. The three together became a powerhouse in American R&B. And it was spearheaded by two people, Barry and a wonderful character called Barney Ailes, who must have been the only white employee in the entire organization. But they needed that because in the 50s, they couldn't sell their product simply because of their color.

44:40 This was a different era. This was a different period. How are they going to crack a market, even with the best music in the biz, without having somebody guide them? Barney Ailes, who's still very much with us, as is Barry Gordy, has come up with a book recording the extraordinary history of this magical musical label. And it is called, simply, Motown, the sound of young America. Yes, coming back to me because I remember it used to be Tamela Motown for just a little bit. People called it Tamela Motown and the Ales character who I think he's dead now. He was the marketing guy.

45:29 Was he the marketing guy? Did he open the doors? Okay, I may be wrong. No, no, no, you're right. He had multiple roles. Let's just say that. He was an Italian appearing man. If you go look at his younger pictures. And not to stereotype, but he looked like a mob boss. He was the son of Sicilian-born barber Silvestro Ailes. Okay, he's from Sicily. Of course there's possible mob ties there. And he had this slick back hair with this one streak of gray hair.

46:08 In other documentaries I watched on the subject, they kind of leaned into the, let's say he wasn't a mob boss, right, or a mob figure, which was highly likely at the time because mob and music went together hand in hand because of where the music was played, the nightclubs and this kind of thing. You know, it kind of goes hand in hand. But they leaned into this imagery to put the pressure on DJs and radio stations. Yeah, yeah, yeah, he was to connect. He was to connect with the DJs. That's what it was. Yeah, so

46:48 I have this this is why I said you're from the future not about the repetition and the the machine that goes behind a hit record This is a recording that he at Barney Ailes actually cut and sent out to distributors Because of a hit record that he didn't feel like was being pushed appropriately and yeah, so this is an actual 45 that they received and And on the label it said, play immediate like it does in the title. Now you tell me if he sounds, and like I said, I'm not being stereotypical, but we have to take things in context because these are doors that Barry Gordy himself couldn't open, that were opened by Barney Ailes. It's the two parts of the clip. Let's go ahead and get into the first part and you can stop it whenever you want to, because it's chock full. And this is him talking to his distributors

47:39 and applying what could be seen as pressure. Hi, I just got back from a business trip to Europe. Hey, it's Vinny! I got back from a business trip! And as you can imagine, my desk is piled high with important items to be taken care of. However, something so important has come up that I stopped everything in order to personally discuss the situation with you. And instead of a phone call, I thought I'd cut my first record. There'll be no 200 on a thousand or no guarantee whatsoever. The important subject I'm talking about is the fact that there's no guarantee whatsoever.

48:24 There'll be no 200 on a thousand or no guarantee whatsoever That's distributors speak for money. Yeah, I think that's 20% there 20% Yes, 20% of a thousand right? Yeah, no $200,000, no guarantees. The important subject I'm talking about is Diana Ross' first single release, Reach Out and Touch Somebody's Hand. We have a number one record with Diana, the facts say so. We're already over 600,000 records. The reorder pattern is healthy and the airplay is strong. Everything about the record is positive and gives off good vibrations. Everything that is except one area. That's your area. Chart positions with the trade papers. Billboard, Cashbox and Record World.

49:12 Once again, Reach Out and Touch Somebody's Hand is a number one record. In talking with the people who make up the charts, they say they're aware of its potential, but they're not getting equally strong reports from the field. The problem is that you're all taking the record for granted. We've guaranteed this record to you and we also know you're all pros. Otherwise, you wouldn't be our distributors. So I don't believe I have to tell you there's more at stake than just a hit record. Your career, your life is at stake. Well, this is interesting because and it's actually very interesting by today's standards because the charts

49:55 were incredibly important. They're a little less important and also there's been change of hands for billboard and there's a lot of shenanigans these days, very actual. But the charts were made up of radio airplay sales and something called calls from the field. Okay, and the calls This is what I was excited about to hear I knew you knew the inside work is continue on yes, and you please calls from the field is Literally, you know, but I think they they probably compiled the chart It's a Tuesday for some reason has been the day when those charts are compiled

50:34 And so the chart companies, let's just say Billboard to make it easy, but it's the same basic concept around the globe, any chart. The calls from the field is what the retailers are saying. So it's not just sales, but it's what the retailers are, what they're sensing. And these guys could be influenced. And that was always kind of the wink, wink, nudge, nudge. Hey, it's getting a lot of calls from the field. Okay, what does that mean? Well, it means you went in there, you held a gun to the guy's head and said, this is a call. This is a call from the field, son. Now, not in the beginning. Oh, you've got a record. Yeah. So, yeah, that was, it was a very important signal for the chart makers. What are the calls from the field? And that gave them the idea, like boots on the ground. Boots on the ground say something's going on with this record, and whether it's sales or not,

51:29 pure sales figures, it was the calls from the field. And you would go in there ask, do you have this? Do you have that? Right. They will actually push records on you. You heard that news. Yeah. So I have a vision of how it works from the distributor to the customer. It was fascinating hearing the label to the distributor conversation that's being had on this record. It's like, it's more at stake than just a hit record. You know? Your life.

52:16 Yeah, I have a kneecap maybe who knows maybe a couple fingers and I know I'll be hyper stereotypical but really not really The reason why I'm doing is because Motown and Barry Gordy leaned into the imagery. Let's just say he wasn't mobbed up, right? They leaned into the imagery of him being mobbed up. He sounds the part you hear on this record, but Let's hear what's at stake here, more than just a hit record. You want to hear it? Yeah, let me guess, that's the second part of this important message. Play immediately. There's more at stake than just a hit record. We're talking about establishing an artist of such stature that the sales on future singles and albums will surpass even

53:01 the fantastic records set by Diana and the Supremes in the past. In fact, her new album featuring Reach Out is already set for release. I think you get the message, anyway I hope you do, but I'm concerned and want action. I want you to get with your sales manager, your salesman, and your record promotion man. Immediately develop a program to make sure that the trades get strong reports on reach out and touch somebody's hands. Then make sure that someone from your organization gets to Gordon Prince before the week is out with a report on what your staff did to ensure the number one position of this record. We're not going to let up on you, so Diane's record is number one on all the trade charts. I also would like to take this time to thank you for all

53:49 all our number one records in the past. This comes from all the Motown staff. When I see you later this year, I also would like to be able to reach out and shake your hand to thank you for making Reach Out and Touch Somebody's Hand number one. Yeah, that's good. That's promotion. That's record promotion, baby. A lot of innuendo in there too. When I see you later this year, I would like to reach out and touch your hand. Not break your kneecaps, but you know. A good handshake, you know, for doing a great job. No 20 on a thousand though.

54:33 So these are the figures and this was necessary because Barry Gordy couldn't go into those rooms. And this is where the systemic racism played a part in shaping what would, you know, because if you could pick what you play, what you don't play, you can easily set the imagery for a whole group of people. Right? Yeah, absolutely. Okay. No, I'm with you. I'm enthralled. I'm excited to move forward. Now we're fast forwarding to 1990 because you have to ask the question, where is Barry Gordy? He's still alive. Why is he not lauded as this godfather of black music as he should be for what he was able to accomplish? Some people said

55:26 But he was seen as a sellout because he didn't want to put out the more Controversial music like a Marvin Gaye was going on in the movie talked to me about Petey green Petey green has some choice words and honestly Just doing my research there was this idea that he was presenting blackness that was white friendly. So, you know, I mean, I think Barry Gordy, I mean, he has certainly been, uh, he's gotten accolades, but you know, rock and roll hall of fame. I mean, so maybe not from BET. Is that what you're saying? This is what we were talking about before. You can become so successful

56:18 That you're successful in certain circles, but not amongst your people. Right. How is, why don't we know? And I was thinking maybe he's old and maybe lost a step. That's why we don't hear from him. But when I saw the documentary on Showtime, I was like, he's sharp as a whip. Why are we not hearing for him? Well, enter this Geraldo, um, Show from 1990 it's called the ladies of Motown and forgive me I didn't get the lady's name who's speaking. I feel bad But she's gonna make some allegations And this is why I said that I think Barry Gordy got hit with the cancel cannon Way early because one we know the thing between him and Diana Ross how that played out They kind of laid it out a show girls

57:11 Oh yeah, yeah, yeah, yeah. Right, so this is, but this predates showgirls. Listen to the allegations. Also listen to Geraldo not wanting to seem messy, but he wants to be messy. Number nine so is it safe to say that now these many years later with Motown having become a multinational multi-billion dollar corporation that you are very comfortably well off I Have absolutely nothing Which is really sad this is what why? one of the reasons that I wrote the book because I wanted to historically document my contributions to Motown and also to you know give the world a real inside look at how Motown actually happened you know and I'm so ecstatic to have some of the ladies here that were actually with me there in the very beginning of Motown. Unfortunately when Barry sold the company for 61 million dollars he got the money and I got a plaque

58:08 Thanking me for my contribution, but is it a nice plaque though? It's gorgeous. It's gorgeous. It's gorgeous. You know I don't want to get too much into the gossip angle of it, but you do write something that was quite extraordinary to me when you claim that at one time Barry, aside from all his other jobs, was a pimp there in the Detroit area. Is that factually correct or are you talking figuratively? No, it's true. You know, when I met him, of course he had been a boxer and he'd worked at the Ford Motor Company, but he did have his little side job. You know, he was a pimp. Wait, wasn't that his ex-wife?

58:48 Who didn't she write a book about it could be I'm terrible that I didn't get her name I'm looking on YouTube now and see if I can get her name Ramona Ramona Let me let me look that up But had you had while we're looking at hey, have you heard this before I had her rumblings of this About him being a yes Well, I did. Did she say that in the kind of like I it depends on how she means it like literally a pimp, literally a pimp? No, no, I'd not heard this. Now I've heard like I said, just and this is not something I heard in the wild is that I heard it doing this.

59:39 The research that the Gordy family had some connections, you know kind of thing going um and People from Detroit was like oh yeah that I know that are from Detroit that I know personally. Oh, yeah, that's a well-known Thing I did not know this yes So what I'm saying is I'm not doing this to drag Barry Gordy through the mud I'm saying they use this show as and showgirls to kind of cancel him, to marginalize him. Because you heard Geraldo say, I don't really want to get into the mud, but tell me how Barry was a pimp. Here we go. It's Barry, me and Motown, the untold story 1990. Ramona Singleton. That was, that's

1:00:34 Bitterly accused of this from New York Times bitterly accused a former husband whom she called the thief of dreams of denying her credit for helping to found the label persuading her to remove her name from company legal papers Leaving her with no financial stake after the Motown label was sold in 88 for 61 million. She only received a plaque There you go. So remember that's her. Yes her I think it's Ray Noma Ray Noma, you're right. I'm sorry. Ray Noma. Yeah. Yeah. Okay, but yeah This was on television in the 90s. It's amazing what used to be on television. Yeah. Good times. Good stuff. Do you want to continue to hear Haraldo? Yeah, yeah, yeah. Now listen.

1:01:18 I want people to hear that we're not muckraking or getting into what they call a T. I'm showing you how they discredit this person with all the success on national TV by using a disgruntled spouse and employee to kind of tear him down and Geraldo kind of plays and I know I have a journalistic responsibility. Oh yes, well I mean she had a book out so when you have a book out you know you go and promote it and so it's salacious you know I haven't read the book but you know I guess

1:01:56 She had some, you know, it was cancel canon. You know, it's exactly what you said. She was, hey, he screwed me. He divorced me. I signed Stevie Wonder. I helped build Motown. I got nothing. I mean, it's the typical scorned woman story. So, yeah, I mean, she wrote the book. It got published. That's always, you know, who published it and which that's actually an interesting question because book publishers are often connected to music publishers. So now he has all this money and his reputation is getting torn to shreds. So let's continue on now Producers, Fats Family, Adam, listen to the the slimy tactic that Geraldo does because he

1:02:46 I don't really want to do this, but I gotta do this. Now, listen, please. But did you see it as your wifely duty to participate in that aspect of your husband's business affairs? No, I didn't participate in that aspect, but on one occasion, I did try a little something to see if I could get him to do it. see what it was all about to check out where he was coming from because I really loved this man and he was my all in all and anything that he was involved in I wanted to you know check it out to see what it was about. Well you're gonna have to give us at least two more sentences on that. Like what? Like what do you mean check it out? Well on one occasion? We didn't have any money at all Nothing, I mean we didn't have money to you know we had children so on and so forth so there was this woman that lived across the hall from me that was a Prostitute named Roberta and she had this guy coming in and she had been trying to get me to come over there and of course I didn't want to but on one occasion. I did I went there and

1:03:43 And she had this guy, and she kind of pushed me into the room. I was totally nauseated and sick to do this. But anyway, after I went into the room, I did. Hey! I bet there's a footnote in the history of Motown you didn't know. Wow, okay. But, but, but, I got quite a bit of money for it. More than you got from Motown when he sold the company for 61 million bucks. Exactly, I got 17 dollars. But did you get a plaque? Well, the things people do. So she deserved more than a plaque for that if that's how she helped finance the company.

1:04:27 And this is the short-sightedness of Barry Gordy and people like him. I want to, because this goes back to the Beyonce and the, it's a thing what Millie Fuller says, and he said, in the system of white supremacy, black people only have three functions that are allowed. Tacky, trashy, and terroristic. And they scale up from there, you know what I'm saying? It starts off tacky, like this conversation did between her and Geraldo, then it just went straight into trashy. You know, of how much did you get? Did you get a plaque? That kind of thing. And this is the short-sightedness of a person like Barry Gordy, I would say to him, have you ever heard Donald Trump's ex-wife say anything bad about you? Nope, nope, never. Only good things, actually. You know why?

1:05:21 Because he probably hooked him up. He set him up for life. Yeah, of course. That's what you're supposed to do. Yeah, yeah, stupid. Exactly. But they are, for these smart people, that you know these women have damning information that can come out against you. And this is your former wife. So there's a, you know, there's a dual motive here. You know, a person I spent life with, I want to make sure you're set up because you being set up and properly looks good on me. Yes. That you're not on television, you know, selling our secrets to book publishers, you know, to, I believe for her to eat.

1:06:09 I honestly believe that. She had to write this book to eat. This is what I'm talking about. And this goes back to the Beyonce. I don't want to harp on Beyonce, but the things that we do for money, you shouldn't have a legend on television. Talking about she slept did prostitution for $17. You have to keep up at you know the thing called what keeping up airs Yeah, she's supposed to come on his show dignified and talk about how she helped Barry and how Barry helped her And you know you circle the wagons, but no no no no no not in this system. You got to be tacky Trashy or terroristic, and that's it

1:06:53 And that pretty much wraps up hip-hop in a whole. End of show everybody. Thank you for coming out. God bless you. Good night. Just to follow that up, in 94, so four years later, she reconciled with Gordy in his 94 memoir, To Be Loved, The Music, The Magic, The Memories of Motown. He did dispute some of the claims in her book, but apparently they had reconciled so he must have said hey I'm gonna set some stuff straight. Also, did you know that she was the producer of Rockwell? Somebody's watching me. But I didn't know that was Barry's grandson. Yes, Kennedy Gordy.

1:07:39 I don't know what was that his son and then those guys that did that wild trap music with the wild hair. I think those are his grandson. Oh, I don't know. I don't know. With little John, you know, the two biracial guys that were with little John, they did that, that party song. I'm going off the path, but I'm just saying, yeah. I knew that Rockwell was tied with Motown in a familiar, you know, a familial relationship. So, but yeah, this is a bad look. This is a bad look. Not a good look for sure. And this is how the system works. Like you said, let's leverage something against Barry to get him out the picture. 1990, they had black music in a chokehold by then, but this is how they set it up. 1972, they come along, they say, okay, who do we gotta buy off? Okay, Barry's the big player. Okay, let's drop a bag on him.

1:08:37 Are you seeing this now with the people selling their catalogs? Everybody's selling their catalogs, you know This is how they cornered the market and in good business is what you're supposed to do. I'm not a hater You know, I'm a capitalist If you can do this in business It's the point that you shouldn't allow people to do this to you. You shouldn't allow these loose ends to come out and haunt you. Now, Donna Ross is a whole other story for another day. How, you know, they, they, the same thing they did with Tina Turner against Ike. Not saying that these men didn't do terrible things, but it was a motive there for giving them a platform to, you know, to air their dirty laundry. Yes.

1:09:24 All right, so now we gotta go back to the Harvard report because this guy, he is dropping all the inside secrets once he figured out it wasn't a myth. And that's why I always find it funny that it was a myth. And then he goes on this podcast, and we talk about Dr. Logan H. Westbrook, the liaison with CBS and Clive Davis. And he drops all the gems. Let's pick up where we left off. This is the interview that the podcast he had where he made the revelation that he was the liaison. This is him continuing on and clip number 12. And what did the study come to mean and how I from reading your book, you said you just get into the facts, but it seems that the study has become controversial for reasons that time presented. Can you talk about that a little bit?

1:10:21 It has been. Some say that it was somewhat of a blessing in disguise and others take the opposite view. As a result of that study, it was determined that the black music, it was a viable market. It was something to pursue. As a result, CBS expanded their black music marketing division As a result of their success, all of other major labels did exactly the same thing. They created black marketing divisions and what they eventually led into the hiring of more than a thousand black male and female executives in the music industry.

1:11:08 They bought all the talent off It's kind of like where Vegas goes and brings all the bookies in house. Yeah, of course is where you want him That's exactly what they did and he helped with the blueprint I can see why now he wanted to lay the story out there was a myth because I'm sure him being as Intelligent as he is he can see that he let down the drawbridge across the mall. Yeah, I Let's continue on with 13. Again, it was the racist nature of the country. That's just the way that things were set up and things were completely separate. That even led over into radio stations where you had the pop radio station and you had the R&B radio station.

1:11:57 And the pop stations, known as Top 40, only played white artists. And the R&B stations only played black artists. And then from the standpoint of marketing and sales, it became a question of how can I, as a representative of a black record division, cross my records over to Top 40? And of course, From a marketing standpoint and a sales standpoint, it behooved me to get my records crossed over. Reason being, on the Black Radio Station in every market throughout the entire country, the Black Station was on the far right hand corner of the dial.

1:12:44 Every last one of them throughout the entire country. And as a result of that, that signal on the far right hand corner of the dial was the weakest on the dial. So consequently... That is so fascinating. Wow. It's like redlining of radio stations. It's true. Technically true. You want to explain the implications of what they're saying? Yes, as far as I mean, you might not know how the frequencies in radio and that kind of thing works. Yeah, it has to do with wavelengths and and the length of the antenna, which you want to be tuned to the same length as the as the transmitter antenna.

1:13:24 And it's typically on car radios, car radios and transistor radios at the time would be more tuned for 90 through a hundred, I'd say. You have to tune it somewhere to kind of like the optimum length because it's, you know, it's a, there's a lot of bandwidth there. I mean, this is all technical stuff. Um, So that's why classical stations, usually very low on the band because they need a very clear reception. Now, at a certain point, actually, you get below 90, you get to 89, 88, it goes out of tune again. That's why the college radio stations are shut down there. That's where college stations go. The slums. Exactly. So it was just a technicality. And so really the good useful band was between around 91 and I'd just say 101.

1:14:22 And anything above and below that was just going to be less. So you either needed more power or, you know, a higher transmitter antenna location. But obviously, you know, when those frequencies are handed out, they're owned by the Commonwealth. So the FCC would be the one to assign that in each market. So is that a fair statement to say it was a version of redlining? I can see how they got there, but I just want to get your opinion on that. Yeah, I mean, these days, of course, with bigger transmitters doesn't really make much difference. And now we're moving away from FM broadcasts altogether. I would say it was because there were stations that were established already. And then the quote unquote black stations came in. Well, you need a place to go. You can't be sitting next to everyone else. And, you know, because that could create interference. As you know, in some markets, it's every

1:15:23 every two clicks of the dial, you got another station. So they by default had to go into the higher or lower, higher regions. So maybe later to market, I don't think it was like, yeah, let's put those black stations up there. I don't, that doesn't sound like a true red lining to me. But it would depend on... I can buy it, but you know me. But you know, BLS 108 or 1075, I think in New York, way up there. That almost became, I would say it worked to the Black Station advantage It's like you come into a, you roll into a city, well where am I going to look on the dial? I'm going to look above 105, you know. 105 probably was country and then above that would be the black station. So it became almost like, hey, that's where you, you don't even want to bother with anything below that.

1:16:11 So it was also a benefit. It's interesting that you say that because no matter where you went, you can kind of look at 107. Yeah. And that's for one of the Foxy 107 in Durham, North Carolina. That was the one Foxy 107. And then they end up getting one or four as well. I think they bought it out in a merger or whatever. But 107 97.5 97.9 my favorite 108 WP LS Yeah, Frankie Crocker, yeah, yeah, yeah, yeah, but you I remember hearing what this brought back to me was the so-and-so the center of your dial

1:16:53 You know that was the call the the call line or whatever for the station um when you hear this and i'm sure people are what the hell are they talking about a dial you know yeah but you had to you know we had to be in the old cars we had to spin the spin the wheel to get the spin the knob to get it going up and down there yeah we're dating myself but i just thought that was an interesting fact and this is kind of where the crossover thing came uh we're trying to get our songs on mainstream, which that's another interesting word now when you look at it through this lens. But my issue is like you saw it the way I see it. If 107 we can brand that as our area, let's keep it our area. But I can't

1:17:44 Fought them because they're in the mindset of growth scaling the scale of scale, you know any business, right? But you end up getting bought out and compromised in with the ambition of Scaling I think that's that you know, that's that that happens. Yeah, you make concessions. Yeah, sure. Oh So let's continue on with 14. It's like redlining of radio stations. That was it exactly. Where I am, where I am, in the center of the dial, the strongest signal, all your top 40 stations were located in the center of the dial. So consequently, I as a record company executive, I want to get my runners crossed over so they will be playing on the top 40 stations, reaching more and more potential volume.

1:18:38 That was my purpose, to cross those records over to the top 40 stations. But, Top 40 stations, particularly in the South, would not add them. So, Jerry Greenberg, who was a media buyer, put the pressure on and said, if you don't start adding these records to your playlist, saying this to the Top 40 stations, we're going to stop advertising on your station. And that sort of opened the floodgates where they started playing Motown records. So, they had to use a little muscle to get in there.

1:19:21 Hmm, okay muscle or just pure bribery or payola as we used to call it Yeah, so we got muscle for uh, what's the other guy's name? Barney L's right. He's he's muscling for one direction and then you got the advertisers muscling from another direction all to help Barry Gordy I find that interesting Well, it's nothing nefarious. I'm just saying it's interesting that Motown was picked. for these individuals to put their muscle behind to push. Well, Motown had the product. I mean, the key point there is they were selling 600,000 records of Diana Ross and he wanted to sell, you know, 6 million. So, and he was even like, we even know how much the distributors made. 200 of a thousand, you know. So, you know, it's money. It's money, money, money, money.

1:20:23 influence which we always talk about this is one of well sure I mean so this is politics and all kinds of stuff gets involved with the music business I mean we see that my head again more God 16 or 17 16 or straight okay it goes the world's funding is that White kids were listening to the black music stations in that town And so it was sort of crossing over against people's will So they got to a point where they could not any longer ignore the white case in the purchase of black music Exactly

1:21:05 Crazy now in your book you talk about a meeting where you mention that CBS is not infusing any money into the black communities that were making it rich and they thought you meant payola you meant Scholarships training business investments, etc. Is this emblematic of the disconnect between? White folks and black folks or white folks just don't get it. I That was it exactly. As a matter of fact, that scene that was planted then eventually led to CBS hiring a vice president to deal with nothing but giving monies to certain projects in the black community. A guy named Baron Taylor. And eventually that was his 100% job, is to pass on monies to different organizations in the black community. You know, this is funny and not even in a ha-ha way,

1:21:57 But when Spotify started doing podcasts, which I can argue they failed at, at least financially, they started handing out $100 million grants to so-called black podcasters. Now, I don't even think they actually handed out the money, but it was the same thing. It was grants, it was... And then a music company. This is how it's been operating forever. To this Charlemagne was one of the big recipients of of these one of those deals up figures makes makes total sense And he's locked and loaded for the rest of his life, and he also you know created a team of podcasters the pod boulay Yeah that he gave you know platforms to yeah and

1:22:51 Yeah, so they can elevate and amplify the voices that they want to be heard It's not like a natural in the wild kind of thing that you know the cream rises to the top kind of thing No, that's bullcrap now that We actually were having an argument before we even started the show which we're not gonna get into it was about AI no doesn't matter but going back As long as the product, and I've learned this all over again in the past two months, you know, with this value for value music stuff, I started a show, Boostergram Ball. And I re-realized that as long as the song is good, if you hear it three times, you're going to wake up in the morning, you're going to be singing that song. Imagine if you hear it 300 times. As long as it's good,

1:23:43 It can be a hit. It's packaging, it's marketing and repetition. And that's what's going on here throughout music history. And I would like to give a boots on the ground report that if you're a captive audience, they can make anything a hit. Correct. It has to be really bad for it not to become a hit. Absolutely. If you are solely reliant on the radio, which I think black radio was probably one of the biggest spreaders, if it's a super spreader of propaganda.

1:24:26 There is because one it's free, two where it's used whether it's in the car or when you work in warehouse jobs. Easily available, easily available. Barber shops that kind of thing. You cut the radio on and it is kind of with you all day. And now you understand why the music business has been captured because how does that happen today? Because let's just say radio is less important than it was. It's becoming less important every minute. It's the algo. It's the YouTube algo. It's the Spotify algo. It's all about the algos. Who controls the algos? Well, go look at who owns Spotify.

1:25:10 suggestions. That's where it's at now. You like that song, you might like these other 10 songs. Well, that's all algos. It's all algos, which is why I like going back to the old school, the DJ. The DJ is the one that does the selection for you and you'll tune into a DJ. He's your algo. He's your discovery algo, but it's transparent. You know, it's not like something behind the scenes because, you know, the cream never rises to the top. The cream sits like cement at the bottom. But even with payola... The DJ still had his reputation on the line. Correct. He couldn't play trash. No, no, no. He might take the one and with the hundred dollar bill in the record sleeve and play it first or you know, or when it first comes back from break. But he can't play complete trash. No, because it's like you were picked as a DJ

1:26:13 For your taste, you were the algo, you were the curator of a sound. Now there's nobody to blame. You can't say, oh... It's even worse in the music business these days. You've got to pay to be on playlists. There's an, you probably know this, but there's entire companies you, you know, you pay, oh, it's like, you want to be on this playlist? Well, you got to pay me a thousand dollars. Okay. Now you're in the playlist. That's how it works. And these are playlists that are popular playlists that by some magic get promoted by Spotify. Oh, popular. You know, the algo is not some magical thing that lives on its own. No way. No way. It's all controlled.

1:26:56 And it was a little bit of consolidation that happened before the algorithm. I like to take this time since we have a radio conversation that it was this thing called record pools. So because when I was making music in my early, early to mid 20s. They had these record pools and you had to pay your money to get your record in the record pool in the pool To be heard by DJs now. They worked at radio, but they also the bigger bigger vehicle were mixtapes. Yep So you were get your Record in the pool which you had to pay to get it in there. Mm-hmm They would hear it and then put it on their mixtape if you know if they felt it was good or if you

1:27:40 You know had interactions with them aka payola mm-hmm for lack of a better word um Well, but but payola is not the exception. It's the I agree. It's the rule. It's how it works It's how it's always worked when I was at a DJ in Holland Which was you know arguably? very professional even though it was government controlled, but every Monday morning, all the record label reps would come in, the pluggers as they were known, the record pluggers, you know, plugging their records. And they would say, hey, and it would be, okay, CBS, your turn. He said, hey guys, you know, they got this hot new thing and he'd play a little bit and we'd be like, hmm, okay. And part of that meeting was also to choose the record of the week, you know, that would get, you know, play every other hour.

1:28:30 which of course everybody wanted to get that record of the week status. But it was actually quite sincere. Now at that station, If a record guy said, hey, I'll take you out to lunch, you had to pay and my boss would reimburse me. That's how strict they were. It was like, no, you take nothing from these labels, nothing. Not even a picture disc, not a t-shirt, nothing. You don't take anything from them. So there was really no payola. But you did develop a relationship. Hey, I can get Diana Ross to call into your show. Oh, cool. I want that. All right. You know, so you'll play the record, right? Of course. So that kind of stuff that that that's how it was done. Not really payola per se. No, I never got coke or hookers. Damn it. I missed out on all the good stuff. But, you know, and these days,

1:29:25 There's still a few independent record promoters and they will have, quote unquote, have eight stations. So it's that guy's job. There's one who lives in Austin. Dear old friend of mine, Greg Lawley. And he will. Here's how I met him. I was I had the top 30 hit list, Adam Curry's top 30 hit list. And it was a syndicated radio show on stations all around the country. The stations got that show for free. And then they were able to play two minutes of commercials per half hour, their local commercials, which they could sell. It was like, hey, you know, you can have an ad on Adam Curry's top 30 hit list. And I sold the rest nationally. So I had Pepsi and Reebok and sponsors like that. But in order to clear my station, to clear my radio show on the station, they would always say, yeah, well, come down and do the morning show or do this or that, which is a huge pain in the ass.

1:30:19 So then Greg Lawley, he would have all these acts which he represented. Marky Mark and the Funky Bunch, Sisters with Voices, remember them? SWV. Oh yeah! I mean I can go on and on. I forget all of them. Even UB40 at one time. And so he would organize and pay for these big summer jams. You know, B-94, Summer Jam, Sisters With Voices. You beat me to it. And hosted by MTV's Adam Curry. And so then the station would clear my show for a year. And of course they would play the records of all the acts and he usually had a new one in there. One or two new ones. So we'd have Marky Mark would be the big, good vibrations. He'd be the headliner. All track acts by the way. And we all sitting in the motel room. It was no different from 1960s Motown. Exactly the same thing. I was the DJ. Everyone had a stake. Everyone had a reason to be in it.

1:31:18 And that's how it works. That's how it's always worked. Now, it's a little different because you have one music director who controls, you know, 20 or 30 stations across the nation. The PD. Yeah. Well, that's the program director, the MD. So the PD, you know, the PD is above the MD. So the PD usually gets all the money and he tells the MD what to do. The MD gets to hang out with the artist. So he'll program one song on 30 stations at one time. So it's kind of inverted a little bit. It used to be decentralized. Now, you know, you'd have to go out now. It's just one guy and he controls it all. And, you know, with with all the shenanigans you can imagine. But usually we got a call from the field. What's the call? Oh, man, it's hopping on YouTube. It's popping on Spotify because they control the algos. So it's all so bottom line. Don't get into the music business unless you come to value for value music. There is no music business to break into.

1:32:14 And I would like to make one final point is that it's amazing that I have been working on this show forever. And the fact that I didn't even know about, you know, what your music show that you were doing. Oh, he works in strange and mysterious ways, Mo. There's no coincidence in the kingdom, my brother. When I first heard all that, whoa, hold on, like what's going on here? You know, this is lining up, you know, the stars are aligning. Too well. I think we stopped at 17. Yes, we did. Let's go ahead and get into 18. Again, it was community involvement. And the way that that first came about was when I was the head of the division there at CBS. And I had a friend of mine that was a colleague in high school.

1:33:07 And he was working for a national company. And this company that he was working for, he came up with the idea to sponsor the Black Caucus show in Washington, D.C. And this is the very first time that it was done in a major way. And he and I produced a show as a fundraiser for the Black Caucus in Washington, D.C. And his line in that show was Isaac Hayes from the Staxx Acts. Don Kineas is a good friend of mine. He's the emcee of that show. So it was a very, very successful show. And as a result of that, they started doing that show on a regular basis every year. And it became one of the major fundraisers for the Black Caucus there in Washington, D.C. Again, again, we were emphasizing community involvement. That's what we were emphasizing. And the same thing even extended into on a local level. Let's take Chicago, for instance.

1:34:05 The black politician was running the office in Chicago. It was my responsibility to get my black artists to work along with that black politician so that when he or she would hold their rallies, that artists would be there to perform to attract additional people to hear what that politician had to say. And we duplicated that throughout the entire country. Still happening today. That's how you get a Jay-Z and a Beyonce to come out and support Hillary Clinton. I think they've gotten smarter since then instead of supporting

1:34:51 Candidates, it's initiatives like LeBron in 2020. It was about, you know, the NBA and LeBron helping to get the vote out. Right. He didn't he didn't go on stage with Biden. No, no. So I think they're getting smarter now. They learn from the Puff Daddy, Voter Die and those initiatives. People are getting smarter, they're getting hip. So we need to mask it better. But this is your politicians right here. This is your politicians, the record labels, everything. And wonder how this ties in to the theme of the episode is that

1:35:35 They won't allow us to help our people. Everything from the money to the political influence to everything is hijacked. Yeah, it is. How it how it I mean, how is it you have a Barry Gordy in the 60s, but you don't have that now? Who's the Barry Gordy now? It sure ain't Jay-Z. No. And I'm not beating up on Jay-Z, but he's the top of, you know, he's the biggest Boulay member, you know, that we see, public-facing Boulay member. And what did he get to do? He got to be a, basically, event planner for the Super Bowl. And look at the type of show they put on. Yeah. Well, I mean, I think it's so consolidated at this point.

1:36:37 You know, all the labels own Spotify. It's just a fact. Right, right. And that's the new radio. Basically, the tech apps, the apps are the new radio. Yeah, but Spotify is is is the is the the the king. And Spotify is the king. But, you know, famously makes no money. You know, because it's it's it's like it's almost like legal money laundering. You know, it all goes through Spotify into the labels. They own it. They owned all the stock when it went public. They they they probably own all those crappy little companies that you have to pay money to to get on their playlist, etc.. Fake fake streams, all this stuff. And it's it's one big giant is actually it should be investigated for anti-competent, anti-competitive behavior.

1:37:27 I don't know if you really have to bury Gordy's anymore because we know as long as it's a good song and because of today's technology and tomorrow's AI, I'll throw that one your way Mo, there's a lot of product. There's a lot of product. There's so much product, but you can only promote so much. You know, because it still costs money, you still got to throw them on the road, you know, you got to do all that stuff. So they pick the ones they like, maybe the ones that are most malleable or most packageable for all the ancillary goodies like politics. And you have to be smart, but not too smart.

1:38:13 God no That's the thing. It's like the balance is like you have to appear to be smart, but not smart enough to read a Record contract correct or understand what you're signing or now has gotten to the point going back to my menstrual statement It is I'm shocked literally shocked when I saw it coming I the degrading intellectual content of hip-hop. And this is a little foreshadowing for where we're going because there's words I learned from rap.

1:38:55 The way they used it in the context increased my vocabulary. Everybody was all about being informed, dropping what they call dropping jewels, information. I learned about the Illuminati from rap. I learned about, you know, all these things. And then now we're in 2023. And it's the artists that they pick, handpick, rapping about their booty hole is brown. Well, I mean, you don't, if CNN is out there and available, you want to own it. You want CNN to push your message. But this is not even CNN. This is, it's the equivalent of, I'm glad you brought up CNN.

1:39:41 My uncle used to watch CNN from wall to wall, you know, every day. And there was interesting stuff on there that was happening in the world. If you turn on CNN now, the content is so stupid. It's like how did you get from where there to down here that is so low level and low brow and I'm not being an intellectual snob. I'm just saying how do you digress? Is it the people are digressing and you're catering to the audience or is it this weaponization of stupidity to bring people down? Well, there's two sides to it. One is

1:40:28 Rupert Murdoch figured out that you could cater to one side and be very successful with half the country if we just talk about cable news in this case. CNN feigned a little bit of, oh, we're in the middle, but they're not. In fact, being in the middle is not very profitable. This started when news was no longer a lost leader. CBS News used to be, you know, it would cost, you know, 12 million dollars a year, which is a joke by today's standards, but to produce it and that was 12 million dollars, CBS threw out the window, but they wanted to be the station that people came to for news and stuck around for all of their entertainment. So in particular, political advertisements, the

1:41:12 The biggest money maker for cable news is political advertisements. Billions of dollars in a cycle, but even, and there's cycles all the time now. So, you know, it's money. It's just pure money. And so then you give people dumbed down content, people become idiocracy, you know, dumbed down. It just, this is why podcasts are popular. People are getting something else. Oh, you know, in a way, podcasts are the new hip hop. There you go. Because hip-hop is a counterculture podcasting is a counterculture culture is the more things become polished in

1:42:02 Perfect and you know the big screens and the you know the $5,000 suits yeah, no it's two microphones two laptops and a handful of clips and Conversation and it is not a script. We're not coming on let me get my line in you know I have a great joke written out. No. It's we don't know where this show is going it might go off the rail who knows but it's authentic That's what people want. People want authenticity. It's in our DNA. It's in our DNA that we want that. But this is what scares me because we're headed

1:42:45 I mentioned before that hip, part of hip and hip-hop is also hip. You know, being, know what's going on, you know, what we call woke, you know, being in the know, knowing what the slang is. When it becomes so hip, They have to dumb it down with drugs. And you mentioned this before. And in this time, in the 60s that we're talking about, psychedelics came, Woodstock came, and it kind of... LSD? Ketamine. Ketamine is the new drug.

1:43:28 Right and DMT and you know and they're bringing back mushrooms and I'm waiting for LSD to make another another circle. They did this because they said they're getting too smart at the same time I don't think the stupidity is natural. Let me just say it out there. I think it's these kids are smart. These kids want to live in communes, I think it was called. They want to eat organic. We can't have this. We have TV dinners that we need to sell them. And Buicks. No! Yeah, yeah, yeah, you're right. Yeah.

1:44:06 Let's dumb them down. Let's drug them up so bad that they're dumbed down and then we'll put a bad rap on them like with Manson and that they'll go into, you know, like the hippies did. They'll go into the shadows. And I got a strange feeling that we're going to see a repeat of this. But- Oh, the more things change, the more they stay the same, Mo. Yeah. It's just another cycle. It's a cycle. Totally. Totally. All right, 19. And talk about the Congressional Black Caucus, because you continue to remain involved with politics, correct? Yes, I did. And so what are some examples of maybe folks that you helped get elected or ways that policy... I was in the final major show that I was involved in was a fundraiser for Coretta Scott-Cleaven in Atlanta, Georgia.

1:45:02 And ironically, Governor Carter was the governor of Georgia at that particular time, which is the first time that I had to meet him. And that entailed, sort of included, brought Governor Carter in to what CBS was all about. And then some years later, when he ran for president, he came to Los Angeles, California. And he was looking to get tied into the black community and the black power brokers. And of course, at that particular time, I did not have the talent or the know-how to put that together. But I did have a very good friend, a guy named Clarence A. Rant, who's known as the Black Godfather. Yeah, I saw his documentary.

1:45:51 I put Clarence A. Band with Gina Carter and then the rest was history. Because Clarence A. Band had all of the keys. They were every bit of it. Hip-hop all all music forms are controlled by the algorithms YouTube being I think one of the major places Followed by you know YouTube can get stuff going Tick-tock actually I should say is probably even more important for the record industry to create hits And then you want then you want it on the playlists on Spotify to really cross it over etc something happened and

1:46:33 Well, so we still have lots of people, lots of artists, I'll just say hip hop artists on YouTube, on TikTok, maybe even more on TikTok, creating their own stuff, which has, you know, probably won't be picked up by a record label for a whole bunch of reasons. But with the mugshot photo of 45 Savage, I'm seeing such a huge influx of hip hop, Latino music videos, all, you know, now all loving Trump. He, you know, he's a brother. He black now. He, you know, he was in jail. He gets it. He's part of the family now. Do you think that that will really make a difference in the coming election? This lends to the theory

1:47:35 that Nellie Fuller said about tacky, trashy, and terroristic. Soon as Trump became tacky and trashy, he starts winning to a certain segment. Now it's been black conservatives and even the anti-vote blue no matter who crowd that was like, you know, Trump has some points. But soon as he became tacky and trashy, And you want to lump criminal in with terroristic? Oh, that's my guy now. Oh, yeah. Yeah. Yeah, but will they vote? Well, as we talked about in this show, it's not about voting. It's about not voting. Correct. Not voting. Not voting for the Democrat. Yeah, you're right. You're right. This is what has them scared silly because

1:48:28 If it and this is how fast things move on I hate to say it like this our side I'll take skinny jeans for instance. They're wearing tight pants. They're out. I hear they're out well Their legacy is still here because I grew up the bigger the better The more fat the bigger your jeans the better you're from the crisscross generation Yes, I'm going. I know I'm cross color all the way up through rocker wear jeans And there were you know you put two legs in one pants. You know one leg But all of a sudden skinny jeans came out of nowhere and

1:49:12 and you Baggy jeans disappeared. Yeah, or they became dad jeans just I overnight and what I'm not talking about the pants I'm saying how fast the culture shifts to what's cool and what's not cool It happens overnight and this is the thing about being hip because what was hip yesterday is lame and square today, right? So Trump could easily become, and I see it slowly happening, so trashy and terroristic, which they thought the mugshot was going to be a negative. Yeah, turned into a huge positive for him. Right, because it's multiple levels to this. One is the people that are informed

1:50:02 on politics and following what, not just people that watch the headlines and, you know, watch clips of news. It's like, hold on, this is unfair. This is evident of the two, the multi-layer justice system. It's more than two layers. This is evident of that. This is the educated, this is the informed take. But the fact that Trump Was locked up in Atlanta and he got out and like yeah now I'm I'm the bad guy now. I'm the same way people gravitate to the Joker It's like I don't I thought Batman was the good guy but the Joker is just as popular if not more popular and and you know the cool Ram and

1:50:55 I'm seeing this just from what I'm seeing, what people send me. But is it really alive that way from your experience? Yes. But for multiple reasons. Because if you're a content creator saying something controversial helps you stand out. Right? So if I want to, you know, get views, I'm going to do something or say something that's so controversial. And what's the most controversial thing you can say? A black person supporting Donald Trump. Right.

1:51:33 while being cool is not Thomas Sowell, you know what I'm saying, supporting Donald Trump or Elders, Larry Elders. This is somebody that was cool or considered cool supporting Donald Trump. And I'm sure the word has, if I'm a betting man, I'm putting my money in Vegas, that the word went out to artists, don't you jump on this train. Oh, no doubt. No doubt. Yeah. But you saw how Lil Wayne and you saw how they were lambasted for even taking getting out of jail. No, you're supposed to stay in jail before you ask Donald Trump to get you out ASAP Rocky, Lil Wayne, those kind of things. So I'm sure the word went out and just to tie that back into what we just heard.

1:52:26 Of the politics and the record labels. I'm sure there was a memo that went out to say no No, no supporting Donald Trump now who will be the first artist to do that just like the elf Donald Trump song You remember that of course? Yeah, the guy that wrote it one of the guys that wrote it Not Nipsey Hussle, but the other one He came out saying, you know what, Trump ain't really that bad. So this is how this, and this is pre, this was pre the mugshot. So Trump has went full circle that he was so hated that he's becoming loved. But it's under the guise of being tacky, trashy, and terroristic. And he was loved by hip hop in the late 80s and 90s.

1:53:17 New York hip-hop guys, they were doing songs about incorporating Trump all the time as bling, as a measure of success, like Trump Towers, Be Like Trump. I mean, it was in all the songs. Because the lifestyles are rich and famous. Yes. Yes. He didn't pull up in a town car with a driver service. You pull up in the Lambo and he got the gold ceilings. It's like, yeah, but what is that considered to old money? That's tacky and trashy. You don't do that. No, and that's why Trump would never was not allowed in the NFL. That's why he was not accepted amongst his peers on his economic level because he's seen as tacky and trashy. My God, they must be so afraid of that guy. They must be so afraid of him. So afraid of him, especially with the one term to that's the scary part. Yeah, I don't think we in recent history. I don't think we ever had our president that

1:54:21 was gonna get elected and only was gonna serve one term. Well, Bush senior only served one term. But I mean he didn't come in knowing he was only gonna serve one term. No, no. That's a very scary position, what Mr. 45 Savage, and even the 45 Savage. When I said that, people giggled and laughed. They're like, oh, that's funny. It's lending to the hip hop, the 21 Savage. So yeah, so that's funny. And it kind of defused the mind control that was around Donald Trump.

1:55:03 Alright, I think we stopped at 19. I guess we can thank some people. First, the white man and the black man have to be able to sit down at the same table. The white man has to feel free to speak his mind without hurting the feelings of that Negro. And the so-called Negro has to feel free to speak his mind without hurting the feelings of the white man. Then they can bring the issues that are under the rug out on top of the table and take an intelligent approach to get the problem solved. That's the only way that they'll ever do it. And that's exactly what we're doing. And we're figuring a lot of stuff out as usual. This is a value for value podcast. You heard the term fall or drop earlier, which means we put it out there for you to enjoy. No cost, no tears, no premium content, no paywalls, no Patreon, no ads, no creepy commercial money, which is the only reason we can discuss the things we are discussing. And the only reason why we're successful and why Bruce Springsteen and Obama's podcast went away.

1:55:59 So all we ask is that you return some value, and you can do that in a whole bunch of ways. Three, in fact, time, talent, treasure. Tell someone about the podcast, send us a story, send us an idea. We love getting treasure. It's really important. A little short on today's treasure in the treasure department. Of course, we didn't take enough time off between episodes. That's usually what helps. We're working too hard. Yeah, we're working too hard. We're doing too much. We do want to thank our executive and associate executive producers in this particular segment. We start off with Melissa Ebeid, E-B-E-I-D, and she made a total of 17 donations.

1:56:40 which equals $273. And is, I mean, does that qualify? I think it qualifies as a big baller, don't you? I think so. Yeah. Shot caller 20 inch blades on the Impala. And we very much appreciate your contribution, Melissa. Thank you so much. You will be our top executive producer for today's episode. Ryan Tierney. A correction. Hold on. Correction. Cause she sent one last night. 12 something. Oh, it's now 282 and 18 donations. So thank you Melissa. And is she sending one every day or what is she doing? She's boosting. I'll boost it. Love that. Love that. Fiat boosting. We'll be thanking our Satoshi boosters in the second segment. Ryan Tierney.

1:57:25 1111, Satchel Richards, history of hip-hop part one episode was fascinating looking forward to part two. Well, here you go. It's here for you. And 110 from Jamie Palacios who says, had to donate again since the last show. Thank you Mo and Adam for an awesome show. May I please be de-douched and jobs karma. Oh, I wasn't actually, we kind of have a more like a WUSA. And then the Debbie that we OD deadbeat we can do for you. Absolutely Congratulations You're no longer a dead give you a little more karma there You've got. Moe Comrie. And he says, Adam, I promise my second donation for no agenda will come soon from my first step and don't worry about it. It's all good, man. Whenever it moves you to send some value back, it's appreciated. Those are the executive producers, associate executive producers, $50 or between 50 and 100. Douglas Mook, who comes in with 50, no note other than thanks.

1:58:23 And then no notes from Kenneth Smith with 50 Kyle Mann with 50 and Mingus Mahingis silver Also $50. These are the associate executive producers. We appreciate your contribution very much We'll be thanking the rest of the people along with our value for value boosters from the modern podcast apps in the second segment Thank you again if you'd like to learn how you can support mo facts with Adam Curry go to Mo facts calm or go directly to the donation page at Mo fund me calm We've talked about the crossing over of black music into white society. Now I'd like to look at the inverse of corporations and their mindset at the time, and this comes from 1954, but there was this instructional video, I guess it was

1:59:17 sold to department stores and things that nature of how to sell to the Negro. We talked about this before but I don't think we actually played the clips. Okay, here we go. Here is what sales psychologists have to say about selling to the Negro. The secret of selling to the Negro is expressed in one word. That word is recognition. Now there's nothing unusual about that. People want to be recognized. They need recognition. That's basic in all of us. But perhaps because he's had so little of it, the Negro needs even more. He needs to feel important and appreciated. This need is a very real and important one. It shows up even in many of the Negro's shopping habits. Anyone who sells or wants to sell to the Negro customer should know about some of these habits.

2:00:05 Three habits in particular play a big part in every sales transaction. Oh man, this is I'm just gonna guess that these three habits are used to this day. Just guessing That would be a good guess. I want he mentioned the word psychology. Uh-huh. So they sit down and study I'm sure they do most people of course but specifically The reason why I use this clip is to show you that they didn't want and I'm gonna say they as the capital they Didn't want our music Venturing over into their children's ears is why they built this wall up But at the same time they want their products and everything. Yes coming into the black community. Yes, of course

2:01:02 to the point where they come up with these three strategies of how to sell to the Negro. And let's just see if they still hold true to in 2023. To begin with, most Negroes buy by brand. They ask for products by name. They're quick to turn down off brands. Buying by brand. That's the first important Negro buying habit. Now for the second, The Negro buys good quality merchandise. Symbols of quality and prestige are very important to the Negro customer. This woman, for example, is buying fine crystalware. But she is also buying the admiration and approval of her friends and relatives. Listen to her thoughts. Isn't it beautiful? I can hardly wait to show it to Sally and Joan.

2:01:50 It's a well-known fact that many Negro customers are influenced by the opinions of others. What their friends may think of a certain item often decides whether or not the sale is made. So remember, the Negro buys quality merchandise. That's the second important point. And here's the third thing to remember when selling to a Negro customer. When he specifically asks for one thing, don't try to sell him something else. Don't try to switch him at the point of sale. If you do, he'll probably react something like this. Doesn't he think I've got the money to pay for it? The Negro resents being offered a substitute. He wants to be sold on quality. Wow. Gucci. Right. And Kanye had a famous line to say, we buy stuff just to say, you ain't up on this. And that's almost ingrained in hip hop. Like DJs,

2:02:48 Jordans came out next week. You ain't got them. How do you get them next week? But that goes to show that these corporations understand how to sell to us and how we will receive being sold to. This is why you have small artists signed with big record labels Even though that record label has a track, I understand, has a track record of, and I don't use this word lightly, but this is a term used in music, a raping artist. You know,

2:03:36 Yeah, he got that one broke now broke now broke now, but it's Atlantic. Yeah, but it's Interscope. Yeah, but it's it's death jam. Yeah, I ain't signed the no limit. What's that? No limit. Yeah, even with no limit they had to come in and they made cash money seem like a Independent like no limit was but there was big money behind them. Yeah, so this is why just It may seem crazy. Like why do people keep falling for this same thing? And it's that insecurity and the need for recognition and

2:04:17 While artists sign with these record labels and while we buy their material, it's like who? I've never heard of him. I've never heard of that record label. I've never heard of whoever. I'm going to sign at Def Jam. It's like, why would you do that? I mean, look at their track record. Honestly, I wouldn't sign a major record deal. This is why I never ever plan to sign a record deal ever I said in a last show what I'm not signing something I don't understand and I know it's way smarter people than me. This is been gotten got by um My record deals. So why would I put my name on something where they own my name image and likeness? No, that's not gonna happen but

2:05:05 The fact that the way they do it is, don't you want to sign, you know, with Def Jam, the Long Legacy, you know, the LL Cool J's? Sure. You know, and that's the recognition part of it. And they know in your mind how to play that game to get you to sign. And then they also, they use hip hop with brand recognition to say, oh, this is associated with so-and-so. This is Drake, you know, Drake wears Jordans and Nikes or whatever, you know, Kanye and Adidas. Now Adidas needed Kanye more than Kanye needed Adidas. Did you see that? They had to come crawling back. Did you see the Nike movie? No, I didn't. Oh, you gotta watch that. I didn't know they had a movie. Well, it's a movie about Nike and how they signed Jordan.

2:05:52 So it's really about Jordan and Nike and how they changed sportswear. This is the association. I mean, I don't know. I haven't seen the movie. You need to see this movie. You need to see this movie. I am putting it on the list. You will love it. But that's that name recognition. Run DMC was associated with my Adidas. So it would have been logical for Jordan to sign with Adidas. But it was Jordan's mom who convinced him differently, but only under the auspices that he got a piece of every shoe sold.

2:06:35 As you're supposed to. Yes, of course. Of course. But you know the funny thing is now when they sign these artists, the art and this is down to science. Oh yeah. They'll have the artist there, they'll have the pen and the contract, and they'll have you with your lawyer that they paired you with, the label. Their lawyer. Here's your lawyer. And it's like they're sitting there, am I going to sign or not? And then you sign your life away and that's That's the you know, I'm signed now and I never understood like what's the point of being signed? I don't I don't get it. This is the revolution. We're right at the forefront of value for value It's happening Masterpiece said it best. He said two things. He said one if they offer you two million you were four. Yeah, I

2:07:27 So that's all always remember you're always gonna offer you less than you're actually worth and to he said 15 15 can't pay my MF rent. So it mean like, you know, I'm not gonna take a 15% deal. No, you take 15% and give me the 85. You just do my 15. It's usually like 4% over retail. It's not even 15. It's much less is horrible, right? So I think we wrapped up with the how to sell just so we can get the mindset of how corporations look at black people and how to sell to them. But as always, there's somebody that doesn't go along with the program. And I'm doing, this is some of my favorite people, you know, Barry Gordy with the mindset of, you know, honestly, the way he ran Motown is kind of how I do my show.

2:08:20 I put the clip list together and I'm very critical. You know, it's a process. Yeah, you have flow charts and everything. I know. I know how you do it. So that's the thing and James Brown, just to let you know who the next clip is about, listen to how he was speaking and how he felt about independence. Brown is one of the very few entertainers who personally controls his own fortune. His near tyrannical approach to his business affairs has shown that a black entertainer's future need never be confined to singing and dancing for the white market.

2:07:27 So that's all always remember you're always gonna offer you less than you're actually worth and to he said 15 15 can't pay my MF rent. So it mean like, you know, I'm not gonna take a 15% deal. No, you take 15% and give me the 85. You just do my 15. It's usually like 4% over retail. It's not even 15. It's much less is horrible, right? So I think we wrapped up with the how to sell just so we can get the mindset of how corporations look at black people and how to sell to them. But as always, there's somebody that doesn't go along with the program. And I'm doing, this is some of my favorite people, you know, Barry Gordy with the mindset of, you know, honestly, the way he ran Motown is kind of how I do my show.

2:08:20 I put the clip list together and I'm very critical. You know, it's a process. Yeah, you have flow charts and everything. I know. I know how you do it. So that's the thing and James Brown, just to let you know who the next clip is about, listen to how he was speaking and how he felt about independence. Brown is one of the very few entertainers who personally controls his own fortune. His near tyrannical approach to his business affairs has shown that a black entertainer's future need never be confined to singing and dancing for the white market.

2:09:00 In 1969, the year the United States National Business League named him businessman of the year, he was quoted as earning $8 a minute. He owns a fleet of 30 cars, private jets, real estate and radio stations. Cashier checks. Cash and money or cashier checks. Such public acquisition of wealth in the United States has brought Brown inevitably into contact with politics. It was in the late 60s that he encouraged black enterprises, entertained troops in Vietnam, dined with LBJ at the White House, urged the ghetto youths to distrust violence, and campaigned for Hubert Humphrey. And that's 45,000. OK?

2:09:47 Yeah, I feel I've always felt that James Brown's legacy was kind of lost in translation somewhere. People don't realize what he did and and what he achieved on his own. It's somehow that just just got lost. I'm not I'm not sure I think it was intentional because listening what you're saying the black man was his own thing No, no, no. No, we want you to build something and sell it to us and They also ruined he helped him ruin his image Let's talk about it on the backside this clip could I find it? Oh

2:10:41 Okay, let me say it like this. What is Jay Brown other than music? What is he known for? Hey! That, that. But being a drug addict, right? Yeah, drug addict and he died during plastic surgery. Right. But I would say the person that detracted him, that brought him down the most, which I didn't know if it was intentional, was Eddie Murphy. I think when Eddie Murphy started doing James Brown, somehow that diminished his stature. You may disagree. I can see that. I can see that because it became a punchline to Joe. Anytime you become a punchline, it's never good for your overall image. But

2:11:29 Listen to this next clip and then we'll talk about on the backside. What is soul? For me, it's my life. It was my opportunity. It was my knock on the door. It was my only guarantee I had and it's still my only guarantee. Soul is spiritual. Soul is true. Soul is realism. Soul is survival. I know it. Well, when I first came on the stage, they'd never seen a black man do his act so daunted, so precise. And he didn't have class.

2:12:28 Now Out of his mouth not a lot of alcohol around him Not a lot of drugs around him, but how did he image become synonymous with? Being a drug addict now. There's a CNN I didn't because I didn't add it in here cuz I mean everybody's familiar with it there's I think a CNN or headline news interview where he's gone and

2:13:28 Have you seen that have you seen the interview before it's pretty classic. I mean, I mean, I mean level yeah, probably yeah, so I just find that weird how his Image is top so tied to drugs. But in that he's saying that he done everything with class and And drugs is not a part of it. I have a James Brown story, please share 1982 I visited And so I was not on MTV. I was, I was, um, 82 or 83. I was visiting a friend of mine who I had a manager and my manager as a disc jockey in Holland. And he had a band called Time Bandits and they were being produced by Dan Hartman. Dan Hartman, I Can Dream About You.

2:14:31 Do you know Dan Hartman at all? No, I can dream about you. You might have heard that I've heard that song before Wow. I really nailed it, too And he had a writing partner, Charlie Midnight, and they were writing for Nona Hendrix. And I think they might have written a song for Tina Turner. And so he was also producing the Time Bandits. And so I was invited to come along and hang out. And he had a recording studio at his... Dan died. He died of AIDS maybe 10 years after that.

2:15:08 And he had a recording studio in Connecticut at his house and they wrote Living in America. And so I'm hanging out there, James Brown comes in and let me tell you, so this is 1982 or 83, I can't remember exactly, he was Together, he and I had been warned no cussing, no cussing around James. No, no, no, no. And he, you know, because he's like super, super Christian, super religious, doesn't want any cussing. He'll walk right out. And he knew exactly what he wanted to do. I saw nothing but a professional who was just there to work with other professionals and do a great recording.

2:15:54 And he was one of the most and I was literally like, nice to meet you, Mr. Brown. That's it. I had no interaction, but he was impressive. So nothing at all like the image of, you know, the the drunk, the drug, the druggy, the whatever. I mean, it and everyone was on their toes. Like, you know, this is James. We got it. We got to buckle up. We got to be really tight. No, miss it. No slip ups. No mishaps. You may mention about Eddie Murphy and his imitation of James Brown. I think James Brown hurt himself the most because he stayed around too long. Yeah, possible. You know what I'm saying? Not in a negative way, but sometimes, you know, it's kind of like an athlete. Right. Sometimes you can stay on the field too long and you're

2:16:55 It's amazing that you still can compete at that level, at that age, but it tarnishes your legacy. Something like about Jordan, you know, like if Jordan would have stopped at the second set of three rings, his legacy will be way huger, if that's a word, than coming back with the Wizards. Now that was a business move, we understand it, but it's like, ah, you know, like, ah. Him in the Wizards uniform and looking older and that kind of thing. It hurt. Right. He should have gone, I mean, that Living in America that was in Rocky IV, I want to say. IV, yeah. Oh man, like that's where he should have stopped. That's where he should have bowed out because he hadn't had a hit for 10 years at that point. So when he had Living in America and it was, you know, everyone loved it. It was great. The movie was great.

2:17:51 And that should have been it because yeah, I mean also, you know that media change It was just much easier to make you know, he could have like there's a lot he could have done anyway No, but legend legend But his legacy would never ever be tarnished from the fact that he is the foundation of hip-hop, maybe arguably the original hip-hop MC. Yeah, you listen to big payback. Yeah Yeah, will you listen to these songs? Will you listen to any of the songs that were sampled the fact that the funky drummer was used? Infinite amount of times in early hip-hop. Yeah, I

2:18:40 You know, I could have went down that road, but like I said, that's other people could tell that story. Yeah, that's not the story I want to tell. I want to tell James Brown was that man and to be labeled the hardest working man in show business. Anything is a black man where your identity is tied to Laziness and slothfulness, you know saying yeah to be the hardest working making a certain amount of money every minute and yeah, every and he's the consummate professional That's that's that's what I saw. I saw the consummate professional so you can never take that away from you know I mean LeBron's going through this thing too with he's standing around too long You know, it's not how you just have to go. I understand that you if you got life in your body You don't want to give it up

2:19:31 But sometime the game passes you by but his impact at hip-hop Undeniable, but the clout that he had in the 60s This is a clip of him around the I don't know. Let me slow that down. I I want to get into setting up set the stage for what was happening in the 60s time all the assassinations Yeah, so this is Martin Luther King speaking on Malcolm X's assassination and the way these assassinations were done in the order they were done lands to the fact that it was one big I want to say plan and

2:20:15 But the order and who was taken out and before who because you can't take Martin out before you take Malcolm out No, that's a red. That's our recipe for disaster Malcolm would have been gotten pretty radical and and what if people got radical and he would have said they were justified he would not want you to hear right I want you to hear Mark Luther King's take on Malcolm X assassination. We're going somewhere with this. I gotta I gotta lay some stuff out 25. Well, I think we have to agree that this appears to be the result of an internal conflict within the black nationalist movement. So I think the first thing

2:21:03 Let me translate. CIA FBI didn't kill him. This appears to be black on black crime. Yeah, that's exactly what he's saying. Yes, continue. And it needs to be done is for a conference of goodwill to take place between black nationalist leaders. This was why I suggested a few days ago that the followers of the late Malcolm X and the followers of Elijah Muhammad should sit down at the peace table together, so to speak, and discuss this problem and try to reach some understanding. I don't think, and I'm sure, that nothing can be accomplished by violence. It only leads to new and more complex social problems. I think it is unfortunate for

2:21:55 The black nationalist movement. I think it is unfortunate for the health of our nation Now who got blamed for this publicly or it was nation. It was the nation of Islam Members the story the narrative and you can see now they're coming back and say oh it didn't happen like that and the guys that were convicted Really didn't do it, but the narrative around it was Malcolm X disrespected Elijah Muhammad by outing him and going to the media, outing Elijah Muhammad for dealing with young girls. And that was off code. But when you speak against God in the flesh, and that's how most members at the time of the nation of Islam looked at Elijah Muhammad,

2:22:51 That was asking for death. Now, I know I'm about to upset a lot of people, but I have to put things in proper context. When you take an oath, and at the time, not only was the nation an Islam, you understand, religion, at the upper realms there was fraternal orders. You know, when you're in a fraternity, there's certain codes of secrecy that you're held to. I think Malcolm understood this. Now you can say that even says he's even more brave, you know, to know what he was facing because he even said himself if somebody said what he said about Elijah Muhammad, he would take their life. So we had to put things in proper context, but

2:23:42 I'm gonna let you know we're gonna cover this on another show. Oh cuz they were there were bigger hands in play I didn't know I'll just put a period there But the point I played the reason why I played this was the black youth was saying okay We understand Malcolm was killed by other black people. So we're not gonna riot We're not gonna tear up cities and he was not preaching nonviolence like Martin Luther King. Then Mr. Nonviolence, and I don't say that disrespectfully, but that was his brand, ends up being shot and killed. And James Brown, this is James Brown's, it was on his YouTube channel. This is his reaction to the assassination of Martin Luther King and also the news report.

2:24:41 This is a CBS News special report. Memphis is a confused and shocked city tonight. No one can believe what has happened. Yes, she's alive. As far as we know, yes. Well, he was standing on the balcony at the motel. And he came out of his room and came to the edge of the balcony. And as he came out, we were shot. The report we just got is that it's fatal. We just got the report that it's fatal. That the shot was fatal. The wound was fatal. I have some very sad news for all of you and people who love peace all over the world.

2:25:23 And that is that Martin Luther King was shot and was killed tonight in Memphis. America is shocked and saddened by the brutal slaying tonight of Dr. Martin Luther King. When Martin died on April 4th, 1968, something died in black people, every soul in black people. We haven't got over it. It's 40 years.

2:26:07 Okay, so that was Dr. Cornel West speaking at the end there. He says something died. I don't think something died or you could look at it that way. What happened was, and I'm just putting myself in those shoes at that time, and please excuse me, cover your kids ears, but that's when the fuck it mode came in. It's like you kill Malcolm, right? Then, Nonviolent Martin Luther King and you and you say okay, okay black that was black on black violence as they tried to paint it to be But explain this to Martin Luther King. He was nonviolent He wouldn't even fight back when you were attacking him and you killed him Oh, it's all now and what happened was was a huge amount of rioting and burning of

2:27:08 Not very smart or burning your own stuff up, but what do I really own in this country? Right. That's the my I could put myself in their shoes and say yeah effort burn it all up But just to show the clout that James Brown had was that say say it loud was that the song he was singing there No, that's another song. Okay, but but my point is this is that this youth is You know you taking out their leaders. You know like you can't you killed Sam cook okay, then you killed Malcolm. Do you kill Martin? You know as a young person you saw what George Floyd? Yeah, just one yeah, yeah one person that we didn't even know and you saw that imagine Somebody that you see on the television. I only think I could equate that to is maybe Obama

2:28:05 Yeah, you know I mean of stature and status you know just for a man Harrison just for comparison exactly just for comparison of clout and and notoriety you know and Just of being recognized And to be nonviolent and you're just killing them one after another, after another. And the young people are like, F it, you know what, burn it up. I don't care if it's mine, burn it up. But I say this to say, like you were saying about James Brown and his clout, the fact that James Brown could save Boston is amazing. 27.

2:29:11 If you had tuned in to WGBH expecting to catch Sir Lawrence Olivier's production of Chekhov's Uncle Vanya, you were probably more than a little surprised to see James Brown tearing up the stage of the Boston Garden. In Boston that night, it was like when the Beatles were on Ed Sullivan. I mean, it was a monumental event. During the first hour, it was so clear from the reports coming in from the police that

2:29:50 This concert was like magic. The city was quieter than it would have been on an ordinary Friday night. Never mind the big problems, there was nothing happening. Nobody was on the street. And this I know because this is broadcast history. This is because they televised it. They televised the concert. Yes. That's why everyone was at home watching it. To save the city. Yeah. And it worked. So there's that there's that all the clip yeah, but yeah that ended there, okay? So what what we witnessing is the precursor to what we talked about in this show 17 of rioting in the theaters these films they help

2:30:43 I called it rioting in the movie theaters because all And full of our anger and our angst, we were able to vent in seeing people who look like us kick the white man's behind. And what was the subtitle of Blacksploitation? Get Whitey. For every drop of black blood spilled, a white man pays. He had a plan to stick it to the man. The man, see? We were beating the man.

2:31:28 I call it rioting in the movie theater because this was rioting without destroying anything. It was a catharsis for us. I forgot all about that. Yes. Yeah. Oh yeah, 17. Sure. Sure. And going to a black movie theater is always an experience. But the point is that they realize, oh, we put something on television the movie screen that shows them no matter what they're doing on that screen and no matter how it makes us look we read them do that could the Rioting that they're talking about from show 17 was the Martin Luther King riots So they realize it's like okay. We can okay. All right. We can give them movies. We can give them rap music and

2:32:29 We can let them show guns and talk about how bad they are how tough they are get whitey Get whitey stick it to the man who the one of the biggest hip-hop movies was who's the man? Yeah, yeah, so this is that okay. We can let them roleplay cosplay And it takes the it takes the sting out of it, and then we can select who we want to put on on the screen We can make their heroes for them. Not saying James Brown was that way, but they learned something from that. Like, whoa, hold on. There was less crime than it normally is. This all it took was put some, but what we see now is rioting on your timeline. Yeah, controlled.

2:33:18 This is what, oh, I'm gonna go hate tweet. It's on all sides, right? You're looking for a scalp. Everybody's looking for a scalp. I think you mentioned something that was a Twitter replacement. It's not Mastodon, but Sky Blue or something like that. Blue Sky. Blue Sky. Blue Sky. And you said that it wasn't successful because you couldn't retweet? No, that was actually Mastodon. You couldn't quote tweet. Right, which we call dunking. Dunking, yeah. Which is rioting on the timeline. Let me find somebody and make a victim out of them. Yeah. So they understand, they have this whole thing wrapped up. It's okay. And sometimes you gotta let them go out in the streets and give them bricks.

2:34:05 you know, it let them let off a little steam. No, it's completely, completely controlled. And like the Floyd stuff was, you know, it was during a pandemic. It's OK. Go ahead. It's fine. Go for it. Right. And they come on back in and find somebody. Oh, I hate this person on social media. And let's all find somebody and drag them. That's another word. Let's drag them. And this is the rioting on the timeline. But what happened out of this is... the youth stop looking for older people to be their leaders. It's because it's like all this peace talk and I've said it on here. I'm sorry, but if you hurt one of my family members, I ain't trying to hear no peace and I forgive you. We'll get to forgiveness later. Me and Jesus worked that out. You know, I'm just telling you, I'm a, I'm a old testament Alpha I kind of guy because

2:35:06 That's justice to me. If you take something for me something needs to be taken for you, but it's become socially expected To all you family supposed to all peace and all peace all we pay for I forgive them already The body's still warm. I forgive them already. Yeah No, that's not how this works. And what you have happened is you have somebody like Fred Hampton and the black law on black Panther party rise to the top. And this is Fred Hampton for October 9th, 1969. I think he was killed in December 4th, 1969. So this is a few months before his death. And the reason why I know that it is my birthday, you know what I'm saying? 11 years before my birthday was the diet day he died on. Um, but

2:35:55 I want you to hear the switch from the Malcolm X and the Martin Luther King to the Fred Hampton and you're gonna hear hip-hop coming out of his mouth. Not the beat, but you're gonna hear that vibe, what we talked about in 93, that energy, that higher infinite power being, you know, flowing out of him, 28. Fred, where does the Black Panther Party stand concerning the Weathermen, the SDS? We stand way back. from the SDS and Weathermen because we believe that the Weathermen action is two actions. It's REM II and Weathermen. We think they call them both national action. We think that REM II is national action, Weathermen is national reaction, you know. We think it is anarchistic, opportunistic, individualistic, it's chauvinistic, it's custeristic, and that's the bad

2:36:41 that Early Chuck D? And

2:37:23 a Biter of his was Jesse Jackson. Yeah. Yes, of course Jesse kind of played that role between Malcolm. I mean, it's getting between Martin and Hampton with the you know with the rhyming. Mm-hmm But then he also had he came up through off a piggyback and off from a Martin so you hear him now It's it's the next clip and this is the beautiful thing about with the Internet is Because they leave the outtakes in when they post this stuff online on YouTube and stuff. So now we get to hear how the media is. Can you do that one more time? I'm going to ask the question again. Can you answer one more time but say this? 29. Tell me why you feel the approach of the SDS weatherman is wrong.

2:38:14 I feel it is wrong, just as I said before. Don't tell me just you said before, that's why I asked you again. Just answer straight, just in case we use this part. I feel that it's wrong. Let me ask you again. Why do you feel that the approach of the SDS weatherman is the wrong approach? I feel that it's wrong because it's pig action. You see, they're doing exactly what the pigs want them to do. They're leading people into a situation where it's an astronomical situation, too great for the people to deal with. It's a situation where you've got a bunch of mechanical pigs with .357 Magnums and shotguns and mechanical mace and all that type of thing. And then they're talking about they're going to

2:38:51 Carry on a revolutionary struggle. That's not revolution. It's insanity. It's a madness. It's nostalgia and it's the massacre. That's what's potential massacre That's what it is And we don't support that because we've said all power to the people all the powers manifested in the people We don't have any people whose lives we believe that should be thrown away. Yeah Nothing he was only like 21 I believe no really Yeah, he was very young very young they said no they said no he can't And he grabbed, this was actual cream rising to the top. Out of the ashes comes a Fred Hampton of the Malcolm and Martin. They said, no, we can't have that. Uh-uh. No. Because it wasn't that, you know, I think, you know, the well polished thing is he had that time and he had that, you know, what we talked about, the infinite power flowing through him. And it resonates. They said, oh no.

2:39:52 And this is the Black Messiah, not him specifically, but this is what J. Edgar Hoover feared of Having a black person get the ear of the street youth. Oh, no, that's a problem. Boo. They Negroes. That's fine You're saying like they can sit in their panels and their conferences and discuss about you know, the Theoretically what we're working on when you have people actually causing change on the streets That's a problem and it has to be dealt with immediately. Well, they sure did so I

2:40:32 Let's go ahead and wrap up with this final clip number 30. Why do you think the Weatherman SDS tried to link the Black Panther Party to its movement? I don't know if it was actually the Weatherman of SDS. I'd have to say that it was the establishment press that is nothing but a tool of Ward Nixon's machine. We call him Ward Nixon because the whole world is penitentiary and he's just the warden of the whole world. And you see these people are just an arm he uses for fascist oppression, you know. And I think today these fascist news media might have did that. We say that if you don't struggle correctly, you shouldn't struggle. But you should struggle. We say dad will struggle and you dare to win. Dare not to struggle and you don't deserve to win. But we have to struggle properly. Special approach of Weatherman which seems to be violence. Well you see, I don't think it's really violence. I think it's just a lot of folly. It's a lot of child's play. I think that to have violence you've got to be able to cope with violence. And that's what the Black Panther Party, a lot of people say we're violent.

2:41:27 We are a self-defense organization that believes that the people should be educated what's going on. Yes, we do defend our offices and we do defend our homes. This is a constitutional right everybody has. There's nothing funny about that. The only reason they get mad at the Black Panther Party when they do it is for the simple reason that we're political. And they don't want to admit this. There are a lot of young organizations around, but we are a political organization. We are an organization that understands that politics is nothing but war without bloodshed and war is nothing but politics with bloodshed. That right there is where Goddard killed. Right there at the end. Bars! That's that's can we hear that again? That's bars Yeah, hold on. Here we go.

2:42:26 See, yeah, that's that's the Early marks of hip-hop right there when you can say something like that and it resonates and then it becomes a slogan or a catchphrase That's dangerous right there. That's that's very dangerous. And you know what happens when you talk like that 31 I the 20-year-old chairman of the Illinois Black Panther Party, Fred Hampton, was shot and killed in a pre-dawn shootout with state's attorneys police on his Westside apartment. Another party member, 22-year-old Mark Clark of Peoria, also died in the shootout, which left four Panthers and two police officers wounded. State's attorneys police say they were fired upon

2:43:11 when they tried to enter the apartment at 2337 West Monroe on a search warrant issued for possession of illegal weapons. Three more Panther Party members are in police custody in connection with the shooting. Officer Carmody, when you knocked on the door, what happened? Well, I didn't actually knock. I heard our officers at the front announce their office and shots fired. So I kicked in the back door and as soon as the door opened, I could see shots being fired at us at the back door. Was it lighted inside? Yes, the whole apartment. The kitchen was lit and the front room was lit. The bedrooms were dark. Did you know at that time approximately how many people were inside? No, we had no idea. Did you know that they were Black Panthers?

2:43:54 No, we didn't. We just knew that we were informed that there were guns and contraband in the building. Did you have information that indicated that Fred Hampton might be there? Not to my knowledge. The raid on Hampton's apartment was conducted by the state's attorney's office, acting on a tip from an informant that there were illegal guns there. Yeah, it was like a hundred shots. It's like, eeeewww. They sprayed the whole apartment. Legal and just another death which angered more youth because now you took one of theirs Like Malcolm Martin they were one of theirs But a young black person that they resonated with and that was it that was it yeah that that was that would in that go to show you

2:44:43 What are we talking about here? 19, let's say 1970 to 30, 53, 54 years? We running around killing people? Yeah, that'll set the stage. And then you have a bunch of angry Black men. Black young men. Because it's okay, it's like that high, right, of civil rights and we're seeing some progress and then all of a sudden, in a couple years, you wipe out everybody.

2:45:21 Yeah, you wonder why they're so angry and and this is just to bring it in modern context That same anger is brewing right now Yes, same anger is brewing right now. I kept telling everybody when they broke that glass in 2020 Yeah, yeah when the the umbrella umbrella people yes, but the the metaphor of stability yes when that glass was broken and it hasn't been repaired and now it's presenting itself as crime and outlaw behavior but what's the context under that because you could say the same thing about the rioting of the 60s. You know what was the cause under that but we'll get more into that on the back side but I think we need to thank some more people. Yes and we do that with new money. I like brand new money I just I don't want any money around me it's not

2:46:21 I'd almost rather have a new one than an old 20. That's kind of dumb, isn't it? But there's something about new money that excites you. You like $100 bills? Oh yeah. I like the money too. The most beautiful thing on earth is a hundred dollar bill. I ain't seen a woman as good looking as a hundred dollar bill. There's something about a hundred dollar bill that excites you. Still cracks me up. No, no hundred dollar bills here, but we do have a number of producers to thank as long as we'll also thank some of our boosters and podcasting 2.0 value for value. And right off the bat, we have Paulo Moore who says, are you insulated from cancellation campaigns waged by the Boulet and its affiliates?

2:47:02 And I would say yes, Paolo, because we're value for value. The way they go after you is after your monetization. If you have advertising, they go after your advertisers, go after your platform. We're completely independent from all of that by design. So we're pretty good if you keep supporting us. Forty dollars. Thank you. That's the importance. We got a couple of 20s here. Carol A. Chase, Edwin Torres says thank you. Thank you, Edwin. Jennifer Cato and Louis La Bombard. And we have Mark Asher with 1218. Interesting numerology. A lot of tens here. Aaron Sneed, Bo Baldwin, Benjamin Barlow, Christy Carlton, David McNally, David Jones, Kyle Tack, Michael Kilgus, SV and Vanessa Steinbach.

2:47:49 And Joshua Goodson who comes in with three $5, two $5 donations. Michael Cole with a $5. Young Grump Productions, hello Young Grump, with five Moises Hernandez, 420, we got you, y'all rule. And Terry Keller, the human subscription, with 411, no nope, but we know what you're saying, Terry, thank you very much. Now to thank some of our people who have been boosting us, which is truly the sovereign way to go. No way to de-platform even the money in this case. by using a modern podcast app at podcastapps.com. It works with Bitcoin, but you can buy it right in those apps and start sending it off to all of your favorite podcasters. Kicking it off with Sergio Stars.

2:48:30 With 99,999 sats, I'm just gonna give it, you know, it's close enough to 100,000. I'm gonna give him a big baller. He says, hey Mo, thank you for sharing your knowledge and educating the children of our future. Adam, thank you for helping in the creation of this podcast show. Praise the podcast, father. Thank you, Sergio. Mark C. with 50,000 sats. He says, gonna miss these? Well, we're not done yet. We still got a few to go. Deez laughs, says welcome back with 38383. Deez of course does his own hip hop stuff. He's a Valley for Valley music artist. Play him on Boostergram Ball. Merlin, 36857, no note. Count of SF with 33,333. Hashtag Operation Midnight Climax.

2:49:22 What am I missing there? Am I missing? That's the that's the what that's the that's the uh operation they were running out of the whorehouses. Oh yeah of course from 93 of course. Uh blue collar big mouth 33,000. Thank you Mo and Adam. Thank you Tav- uh Tavia. 25,000 says, how many boosts will it take to keep the podcast flowing to 1,000? Well, why don't you just keep boosting, see how you do. Don't stop, keep supporting us. Sir Dan the man with 25k, I'm sad to hear you're winding down. I've really enjoyed this conversation. This has been a fantastic episode. I have this value to hopefully help you get off to a good start in your next phase and we appreciate that. Who knows what the next phase will bring. Bubba comes in with 21,012. Says, damn, I'm going to miss this show when you go. Props to both you guys. Thank you. Geeboo with 10,000. Joel W. with 9,393. 93 till infinity boost. How you act, walk, and look and talk is all part of hip hop culture and the music is colorless. Hip hop music is made from black, brown, yellow, red, and white.

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2:51:14 Actually, no I stopped to dedicate all my time to this but I would like to invite people to go over and watch the episodes that are there in between time of me creating in the last few episodes of this show. And I want to say one thing, that's one of the reasons that with the Barry Gordy thing and the Quality loop quality control loop. Yeah I'm trying to figure out how to streamline that process for whatever the next Venture is because you can't do this show in a week. No like some of these clips I recently found while other ones I've been sitting on and it's kind of like a

2:52:04 You know is I find this pieces together pieces to get all that's the part I was missing and it takes time So the next venture will be a tighter loop, but hopefully people Appreciate obviously they appreciate it, but hopefully understand why it takes the time it takes to create Joel W actually boosted quite a lot of times and I want to read one of his other booster grams. Job loss from jab mandate is the gift that keeps on giving. Just when I'm finally getting back on track financially, I'm now getting sued over a credit card I defaulted on because of having zero income for a year until I found another job having to live off my now extinct 401k. I'm about to find out blood can be extracted from a stone. Well, we're praying for you, brother.

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2:53:45 All right, so we spoke about the black Messiah and J Edgar Hoover and this goes all the way back to Marcus Garvey. Oh goodness. He's had this fear. Yeah, he had we talked about it on one of the episodes. He called him the black tiger I think. Yeah, he had a, he, him being a self-loathing black man himself, he understands the impact of the higher infinite power and he's been very, well he was, very active in trying to stamp this thing out because he understood the implications. So we have none other than Minister Louis Farrakhan and he's going to speak on

2:54:35 the concept of the Black Messiah and the possible impact. 33. Does our community, and a lot of times on this program we hear the cynicism of the people about leadership in that broad sense, Black leadership. And it's almost like everybody's waiting for a shining Black knight on a Black stallion to come and rescue almost 40 million African Americans. Do we need to understand as a community that there will never be one leader anymore? I would not exactly agree with that. Okay, because J Edgar Hoover was a wise man.

2:55:15 And he, more than black people, understood that whenever you have a people suffering injustice, deprived of those natural rights that God has given to all of us, the longer the deprivation, the greater the need And then God answers that need through the womb of a woman and that person may be a Moses figure a Jesus figure a Messianic figure so J Edgar Hoover was watching the horizon of black America because he understood that principle that law and so he was looking for the rise of a black Messiah or

2:56:01 Wow. And Obama actually played into this, his team played into this. There's an image with all the pastors and everybody laying hands on Obama. He's standing there and you have all these clergymen reaching and touching him. I would say that even Rush Limbaugh played into it by calling him the anointed one. I mean, it was from all sides. I forgot about that. So it's understood, and this is bigger than black at this point, and oppressed people

2:56:41 Are looking for somebody that can and it's not about action. It's about inspiration Obama saying change you can believe in open chain Hope and change just hope a picture him with the word hope it's not who we are Right inspired a bunch of young people to believe there was gonna be something better. Yeah now that was a trick bag I'll say Right, but it yet and still I mean you had the same thing with Mandela you go all the way around the world You know, it's always this figure that's gonna come up and bring a word for all the way to court all the way to Cory Booker mo

2:57:21 No. And did you see that pink outfit he wore? I did. That's why it was top of mind. Yeah, tell me you're not interested in women without telling me you're not interested. Come on, Corey. Come on. You know what I'm saying? It was pretty bad. But it's all right, Corey. We love you. But it's not that we have disdain for these people. It's that how can you be wired like I'm wired? And not understand how you're being used. Every word I say on this podcast, this is part of the quality control thing, is that I have to run it through the loop of how can it be misconstrued by my naysayers? How can it be used against me? How can it be misunderstood by my supporters? You have to do that.

2:58:20 It's not just it with heavy topics in rap. They have a thing called Paul's or no homo Because you can say something and you made it one way This is that do the double meaning a double enchanter thing and it could be taken as well. That sounded kind of Off-putting, you know For example for people that are no gender listeners John's nut story Right? We know he's actually talking about a guy eating peanuts on an airplane, but that's a major pause because it's like, whoa, you know, and somebody took it and put it to music. Well, that was actually me. That's an Adam Curry production. Because it's too good to pass up. Of course it is.

2:59:12 So that's my point. That's why we give these people a hard time, because it's like, ain't that infinite power flowing through you? And we all have different types of infinite power. But ours is just, I don't know, it's just something that's unique to us. And like I said, everybody has their superpower. I think every group of people have superpowers. But that word and that feeling behind the word, like you said, that yell from James Brown, Oh, I'm glad I thought about that. The guy with the missing F-35. Yes. Oh, wait. I have him. I have him. I have him. Do you mean the witness, the eyewitness? Yes. Here he is. What in the world is this? That's James Brown. It is totally James Brown. That's why it resonated with people, but they didn't know why it resonated with them.

3:00:11 You know, it's that whatever that is, the energy behind that, you know, like we felt it. You know what I'm saying? Like, yeah, he ain't lying. The whole clip of that guy is phenomenal. He's awesome. He's completely on point. And he's from South Carolina as well, you know. There you go. So there's something there. But let's get back to the J. Edgar Hoover and Farrakhan. Once that individual comes up and is crowned by God with knowledge, then a whole host of leaders come up around messianic knowledge. And so what I see today is no one leader can solve this problem.

3:00:54 problem, no one organization can solve the problem, but a great black man was among us in the person of the Honorable Elijah Muhammad. And that man left us with a body of knowledge and a programmatic thrust that is bigger than Louis Farrakhan or Jesse Jackson or Reverend Al Sharpton. These are brilliant men, but the disconnect Brother Amos is that our learning people are disconnected from the suffering of the masses. We have knowledge, but how do we transmit that knowledge to the masses of our people? It's like the talented 10 have just gone on and they're staying at the Hyatt's and they're living large and the rest of the 90 are suffering.

3:01:43 I don't want to say it just like that, Brother Amos. I say the talented tenth have been pulled away from their community and taken into corporate America, but they too are suffering from the glass ceiling. They can only go as high as somebody else will determine for them, so they're dissatisfied, they're angry. Man, no wonder we had to make him go away too. Marginalize him. Correct. And he even experienced a loss of the youth ear in the late 80s when it came to Khalil Muhammad.

3:02:34 You know, they were he was more hip hop than Farrakhan was. So these older art, these older figures, it's hard to stay current, but it's necessary to stay current because you have to speak the lingo. And if you don't, you don't even have to speak it, but you have to be able to hear it. Because as we spoke before about this generation, they have a hard time articulating themselves because of the dumbed-down nature of education, of entertainment that oftentimes

3:03:15 They become angry because they have the lack of words to express how they actually feel. Yeah, good point. So you actually have to hear I hear you or you hear people say I feel you because even though It might be a couple words. I understood the implied nature behind those couple of words and Malcolm X spoke about this and we talked about it on show 55. This is a throwback clip about the ghetto hustler. I knew that the great lack of most of the big named Negro leaders was their lack of any true rapport with the ghetto Negroes. How could they have rapport when they spend most of their time integrating with white people?

3:03:58 I knew that the ghetto people knew that I never left the ghetto in spirit and I never left it physically any more than I had to. I had a ghetto instinct. And because I had been a hustler, I knew better than all whites knew and better than nearly all the black leaders knew that actually the most dangerous black man in America was the ghetto hustler. Why do I say this? The hustler out there in the ghetto jungles has less respect for the white power structure than any other negro in North America. The ghetto hustler is internally restrained by nothing. He has no religion, no concept of morality, no civic responsibility, no fear, nothing. To survive, he is out there constantly preying upon others, probing for any human weaknesses like a ferret. The ghetto hustler is forever frustrated, restless, and anxious for some action. Whatever he undertakes, he commits himself to it fully, absolutely.

3:04:55 What makes the ghetto hustler yet more dangerous is his glamour image to the school dropout youth in the ghetto. And also the not being in your natural enemy of the power structure. Because of your criminality, but nonetheless, you're a natural enemy of the power structure. And this is helping our people. I think people got it misconstrued that people just choose to have a life of crime. Some do. I'm not saying they don't.

3:05:38 But oftentimes you're thrusted into a life of crime. Grow up in it, that's what happens. And not even grow, yeah, but you have some people like the producer that wrote in and said with the credit card, And you know, it's easy to get with your back against the wall. I tell everybody all the time before my children go hungry, I'm sorry. Yeah, I got to get it. However, I got to get it. Now I have other ways of getting it because God has blessed me with multiple talents. But if I was not as blessed,

3:06:20 I don't condemn people for doing what they have to do now. It comes to a point where you don't hurt other people, but it becomes kill or be killed, eat or be eaten. I think we're at that situation on quite a large scale right now in America. Right. The world actually. And it was very crafty of Obama. I know I'm harping on Obama, but I want to point something out. It was very crafty of him to bring the rappers in, right? He brought them in and gave them privilege, access to power. Come on, come to the Oval Office and we'll have concerts at the White House. Because these are the natural enemies of the system of white supremacy. Naturally, left unchecked. But no, we'll bring you in. Come on. Come on now. Yeah.

3:07:17 Come in now. It's all man Obama cool. That is that you know That's how you get nobody questioning anything. He did And it's amazing how it's like, okay, like you were saying about Trump. How do you go from? Eight years of that and then all of a sudden you're politically aware You know when the orange man show up when you were cool with the orange man not ten years not five years ago, right? so That's the best they they were aware that we have to co-op the rappers so they bring in the street youth and We can push them these the agenda that we want to push Well, he one person even better than that is we we create them. We select them. We create them We control them we bring them in make it look like it's organic

3:08:11 Right, and then we tie them like we heard with the politicians and the record labels. We tied them at the hip. All to do what? All to control that higher infinite power so they can't help our people. Hip hop, I'm gonna say it again. They control the higher infinite power so we can't help our people. That's the rub and when it comes to me is I was taught to much is given much is required I have to use his talent and I told you they've been trying to get me since I've been in seventh grade Yes, when I won the Treasury election They put me on the Freedom Rider bus Yeah, and rode me around town and made me feel special and you're a talented 10th

3:09:06 Right, this is this is how you had now I was like nah all because of what all because the hip-hop I'm gonna talk about another event my life, but it's one figure on the backside is clip because this is It's tied to the clip, but one person they never talked to you about and was so I instrumental to hip-hop was Clarence X, Clarence 13X. And that's the person credited with creating the 5% or the 5% Nation. That's it ties into the 85% of dumb, deaf and blind, the 10%, you know, the bloodsuckers of the poor and then the 5% over they get it right that they're the poor righteous teachers that post the enlightened that the the the 85.

3:09:56 And so let's listen to his story 36 and I'm going to tell you how it impacted me on the backside. Black youth were flocking to brother Clarence like the world was coming to an end. And this is the same guy the nation of Islam fired and said he wasn't good enough for them. Now all of a sudden they want to talk things over. Clarence knows that they don't mean him any good. Captain Joseph is still taking the back of the theater approach because he knows it will be a feather in his cap and he might get up.

3:10:35 if he can bring brother Clarence back in possibly to get him to rejoin the nation of Islam and make him a minister bringing with him the thousands of youth he's influenced whether Captain Joseph is trying a gentle soft-spoken approach or having a hissy fit nothing is working and he's getting exhausted he tells himself he might try it one more time Meanwhile, brother Clarence's popularity is still growing. Black and Puerto Rican youth are still being attracted to Clarence's 5% nation. Now I know about the 5%. I didn't know about Clarence 13X. And I think that's... It kind of goes hand in hand. I get it. Yeah, yeah, sure. That's the marginalization, but his message is worldwide because

3:11:36 Rock him even Meli Mel on the message when he says a child is born with no state of mind blind to the ways of mankind He was down with the 5% nation This is what they're this that that the message that was tied in with what Clarence was teaching. Also when old or old dirty bats to get up there say Wu-Tang is for the kids at the Grammys, this is what he's talking about because Clarence was targeting the youth and it's counter

3:12:16 to what white supremacy teaches that whites are basically this the Nietzsche thing that we are God. So this is why they walk around the earth like they do the Bill Gates of the world and make decisions of eugenics and these things in nature because they feel like their guy Clarence said nah, you're God. Now I don't subscribe to that in the literal sense, but we all got some God in us. We're all made in the image of God. And you can't go around teaching black kids that they're gods. No, and when I said that, it made me think about Akai and say, I am a god. This is baked in the hip hop. This message is baked in. Wu-Tang is the one, like I said, Rakim introduced us. You saw it in the early hip hop, and this is what I fell in love with. We opened the clip up with Ja Rule the Damager. Same thing. He had a lot of imagery of the nation in his raps.

3:13:19 Rock him, you know that seven with the Crescent these are things I'm looking like wow like man I got a little kid like man like you had a carousel one with the black Moses and the tablets in his video and it's like it's blowing your mind and the reason why this ties in a Life-changing trip. I took on a great hand. I was maybe eight nine years old and And it was two gods on the Greyhound. And anybody knows if you ever rode a Greyhound, a three-hour car ride is gonna be like nine hours in the Greyhound. I've done the Greyhound from Pennsylvania to Florida, I know. Jesus! So what'd you get there, last week? I mean, like... It was bad. It was bad. And when the bus breaks and the pee just rolls forward from the toilet in the back.

3:14:05 Yeah, it's bad. So on that bus me and my brother are coming from my grandma's house and my parents car broke down So they had to put us on the bus and I was nine. My brother was 13 You can't do that nowadays. You can't put a nine a 13 year old in a greyhound. No, sir But you know, they'd had this thing where they could tag you to Where the bus driver kind of like, you know kept on sure but it was it was two gods on there They were coming and I first in the could I refer to themselves? Um, I They were coming from, I think Atlanta or somewhere and they were going to New York. So they were on there for the whole trip and they were just telling us like, you know who you are? You know what I'm saying? You know where you come from, da da da da da. And like my brother, he fell asleep. Now I'm eating it up. You know what I'm saying? Like they said, oh, pork and jello and don't drink orange soda cause it lowers your sperm count. You know what I'm saying? Yeah. Great thing to tell a nine year old, but still.

3:14:59 the knowledge was so attractive, you know, because they didn't have, they were friendly and nice and, are we going to look out for you little brother, you know what I'm saying? Y'all good? So when you start, when I put two and two together, like, oh, that's what they were saying. The same thing in the rap videos, you know, when they talk about the dumb, deaf and blind, and then like I said, with Wu-Tang, Wu-Tang just made it worldwide, which I think why Wu-Tang had to be marginalized, because it doesn't make any sense a group that big disappears. Now they've been brought back in their later years, but they were marginalized for a long period of time. And I think it was because of their message, because their biggest album commercially, Wu-Tang Forever opens up with a six minute song from Papa Wu with nothing but science. He's not rapping, he's dropping nothing but science.

3:16:04 And it's the fact this is where the conspiratorial nature comes from. Oh, there's a bigger, you know, there's a bigger play going on. It's a small group of people that's controlling the world and most people can't see it. And if you can't see it, you have a duty not to. operating it. You have a duty to speak out against it. So I'm just, I mean that's just an interesting story that I like to share because that shaped me. You know what I'm saying? As a nine-year-old kid, um, it gave me pride. And you can't have black children having pride in a system of white supremacy. You got to have them tacky, trashy, or terroristic. That's the only operating system we allow in this system that we live in. So

3:16:51 Say all that to say I know that was a bit of a rant no, thank you for sharing that this beautiful I love it. Yeah, so that that's what you know, that's my goal and honestly people I don't do this for money It's nice to get value back but I was doing this before you were saying before I even could monetize it because Even with my music is why I wouldn't let it be no pimped out No, you're not going to take my beats and rap crazy stuff over it. No, I can't. I can't stand for it. I can't. I can't. Can't do that. But 37, this is a young brother speaking in 1967, exactly about what I'm saying about the youth and their importance and actually how they're going to lead their parents.

3:17:40 Peace. And as you see the children greet the world in peace, and they are the future generations saying peace. This is the work of the sons of Allah. This is the work that come out through the truth that adorn life to generation here to come and here to be always in life. These are our foundation. We are here to save the children of the world. The parents in the very near future, when they see themselves not fit to educate and qualify their children, will come and recommend them to be a 5%er, and the children got to do their job to teach their parents to be civilized people. Because the world is uncivilized, and these are our words. Our children, and all come in the name of Allah,

3:18:37 With the supreme being name that God bring about a different change that the world been seeing misery of that live in love peace and happiness So who's who's a 5% on hip-hop today Moe? I know Jay electronica He he kind of strung a line between the NOI and in the 5% I've seen Jay-Z. Jay-Z know what's up. And that's the thing that irks me. I was a huge Jay-Z, don't get it twisted, huge Jay-Z fan when he was kind of like trying to be Berry Gordy. It's like, okay, you're going to be a Rockefeller. But to answer your question in a short way, it's rappers you probably wouldn't have heard of. Nobody can talk like that. I mean, nobody can talk like it, but at the same time, it influenced everybody.

3:19:34 You know, I mean, it's the influences there and it's not like I said, it's not specific to what their beliefs are. It's the fact that there's a bigger play at hand. I said before when I heard about the Illuminati was through the rap, rap songs. It was prodigy. You know what I'm saying? Illuminati want my mind, soul and my body. Yeah, it wasn't like that resonates like oh, okay. What is the Illuminati got to put to pot come back the killuminati? Mm-hmm. No, so this is this is where hip-hop is very conspiratorial And this I think this is the the core of it because you think guys like Jay-z still slip stuff in that gets through that resonates and

3:20:27 Yeah, especially the album with him and Jay electronica. I mean I don't know I don't know what the play is But you can't not unsee what you see, but I don't know how he can't not see himself as the 10% either But I'm not in his shoes. Yeah But he always lose. I'm just I'm sneaking in so I can open the back door up that kind of thing is Like, I don't think so. Because if you did, now going back to Beyonce and bring it full circle, the nation believe that a woman should cover, you know what I'm saying, I think it's like 85% of her body, 75% of her body with cloth. I think it's 75. So you not let your woman run around here like you do. So that's the point of it. And I just wanted to give

3:21:26 This is the latest iteration of that black messiah. And they thought they could erase him, but you can't erase Wu-Tang. You can't erase Prodigy. You can't erase Nas. You can't erase Rakim. You can't erase Drag Electronica. And I can just keep going down the list. Brand new being you can't erase them, you know, Laura Jamar is Laura Jamar is probably the biggest and most popular 5% of right now. I would say I Have some listening to do

3:22:04 Yeah. Yeah, and it's, the music is actually good. That's the point. It's not that, oh, I'm listening to this because, you know, kind of like when you listen to church music, it's like it's a substitute. No, the music was actually good and it was embedded with just a whole host. And me being a Christian, I'm not espousing their beliefs. What I'm espousing is we have to realize that It's only a few of us. If you do the math, out of every hundred people you meet, only five of them is gonna know what's up and not weaponize against other people. And they all listen to MoFax.

3:22:48 Every single one of those five. I think that's the common thread. It is, of course. But you know what though? I heard some of that in Noah Jindal when you were talking about shut up slave. And you were saying you're human, you know what was that? Human resource. No, but what was the girl saying when they're marching? You're human pigs or something? Pigs in human clothing. Yeah. That's how they look at us and it's not on our right because like even on Clarence 13th, it's not about race as much as it is about you know because this is a flesh suit. It's about the spirit. Yeah. What time you operating on but not to belabor the point let's go ahead and get into 30 38 and this is more about Clarence.

3:23:41 Two loyalists who were always near brother Clarence was a brother named Uhuru, who was like a minister of information who was hardly seen without his boombox, where he dialed in, alternating between news and black music stations. No one had a bigger record collection than brother Uhuru. Soul, R&B, Jazz, you name it, he had it. But Brother YouHooRoo's collection was no match for what the FBI had. They purchased everything YouHooRoo copped and went over each song with a fine tooth comb because they wanted to know what the 5%ers were listening to.

3:24:23 The agents could recite and sing the lyrics backwards. They could tell you what the latest dance crazes were in the black community and do the stuff black leaders were putting out. Tell you where you could go to get the best soul food in town. Knew what you ate for breakfast, lunch, and dinner. What your favorite snacks were. The Bureau wasn't playing when it came to securing what they established. Wow. Once again, these intelligence agencies keeping their ear to the ground, keeping their eye open for that next Messiah. And it's not going to stop. Makes you wonder about Ari Melber, doesn't it?

3:25:12 I've always had... He's always reciting hip-hop lyrics. Like, you're sus, dude. You're very suspicious. He's the least hip person there is. Yeah. And the reason why I say that is like it's not appropriate how he uses the bar. Oh no, not at all. Just cause you know the line don't mean you know what I'm saying, like you know how to use it. That's just like you can have the clothes but you got to know how to wear it. Right, exactly. So I guess I would like to wrap up

3:25:49 And in all fairness to let you know, I don't pick favorites. I don't have no faith I think anybody should be critiqued. This is where I kind of Look side out at Farrakhan because he spoke about the 10% that the We say the Al Sharpton's and the Jesse Jackson's of the world and like he gave him a pass Now this is him It's fighting the duties of the fiber center in the next two clips. And then like, when you listen to what he says, like, bro, I understand like you don't want the kind of rough and nobody feathers, but yeah, they, they 10% they bloodsuckers of the poor 39. The honorable Elijah Muhammad said to us that there is 5% who are the poor righteous teachers who don't believe the teaching of lies of the 10%.

3:26:45 But this 5% are all wise and know who the true and living God is and they teach that the true and living God is the son of man, the supreme being, the black man of Asia. They're also known as civilized people, Muslims and Muslim sons. Here is a small percentage of people who know God and when they know God, they have duty and that duty is to teach what you know to those who do not know. That's the duty. Yeah, well fulfilled. You can't you can't you know you can't keep your pearls to yourself. Now you don't cast your pearls before swine either. But you have to offer them to be had and you know and if it's not accepted you just keep moving but

3:27:40 That's the purpose. Now, I guess we can wrap up with 40 where he goes further into his point. Those of us who are in pursuit of that duty have 10 percent The rich, the bloodsuckers of the poor, the slave makers of the poor, they hate the 5%. They have control over 85%. So they turn the 85% against the righteous teacher. This is how they've been able to kill the prophets, kill their communities, because the leaders who are the bloodsuckers of the poor have control

3:28:18 over the minds of the masses and they feed the masses more lies about a righteous teacher so that the righteous teacher will be persecuted by the 10% not helped by the 85% so that they can kill the righteous teacher. But a new thing is happening today. A new thing is happening today. The masses, white, brown, red, yellow, and black are to be told the truth. And when the masses are told the truth, truth, they will be free from the web of lies of the 10% who have made slaves of the poor and who are the bloodsuckers of the poor. And the number one bloodsucker of the poor today is the United States government of America.

3:29:07 Shut that man up that'll make you very unpopular Oh Man Mr. Curry, I like to ask you one question before we wrap this show sure Do you not find it strange? that the talented 10th and Is who they elevate is who's supposed to save black people? Isn't that a strange number? Isn't that a- isn't that- Do you find that stra- I don't wanna leave the witness. Do you find that strange or- Okay, hold on a second. Let me re-spread, let me re-ask the question. Well, because when you say talented 10th, I'm thinking immediately about you being selected as one of the talented 10th, but... That's the boule, that's the goal, that was W.E.B. Du Bois, let me flesh it out a little bit. W.E.B. Du Bois' plan was you elevate 10% of our race and they'll pull up the other 90%. These numbers,

3:30:12 These numbers I find just strange, strangely coincidental. I wish I could give you an answer, Mo. Do you mean the 10%, the 85%, the 5%? Yes. So let me, I guess I'll just ask my own question. You're going to have to. Okay. They tell us, count on your 10% to elevate the whole race. But what I know is the 10% is actually the bloodsuckers that keep the 5 down and the other 85 blind. So it's like you're leading me into that burning house. How can I trust them? They're the bloodsuckers. You can't trust them. The Boulet is the bloodsucker. Now you see why I'm so hard on the Boulet. It's nothing personal. Y'all are the slave makers. And they know it. They know it.

3:31:15 And that's what I was asked that that was the you answer my question you say perfectly do you think they know or not? Of course that's why I have a heart that's why I keep my foot on their neck I mean I can because it's funny because whenever you say boulay whenever we talk about boulay I can't help but see Charlemagne the god he seems like the perfect example of the boot now he has boule above him and But he that's what he does. It's so clear right and he's valuable because he's still hip Mm-hmm. See that's the back. That's the most valuable bullet right there where he has the vernacular of the

3:31:59 Of the youth. Yeah, and he had the timing but if you listen to him long enough You can you can you can you can pick up the 10% vibes on them the bullet vibes on oh for sure So now let me ask you a question Mm-hmm. We've had the higher infinite power. This was help our people. Mm-hmm I have a feeling we've got a third in the series coming or am I mistaken? It's not a third in the series, but it's a continuation of this conversation. I'll say it like that because we haven't got to the bastardization of this higher infinite power. I had to do it in this way of explaining what the power was and how it was meant to be used. But in a coming episode, we're going to talk about how it's been hijacked, manipulated, and leading people to death.

3:32:57 And that will conclude episode 94 of Mo Facts with Adam Curry. And as I always say, pay attention to everything and the truth will reveal itself. Mo, I cannot tell you how much I enjoyed this episode, brother. This was quite the education for me. Always a great conversation with you, Adam. I look forward to the next time within the next few weeks. Mo, take care of yourself, brother. Same to you, Adam. All right, everybody, we'll see you soon right here on Mo Facts with Adam Curry. You in the guards bar crib in the white bar The queens but at the same time, niggas on the block is ill Some will rock you to sleep, hot for selling crushed pills Being watched all day like enemies pray Faces you never seen before is in your hallway Brothers you knew for years, mad pussy and skit Back in the days UFOs couldn't walk up in here It's time to motor, travel like a foul odor Clear my head, stay sober, just so controller Oh, it's been a long, long, long, long, long

3:34:12 A long time coming A change will come Oh yes it will Said I'm free, I'm living on But I'm afraid to die Cause I don't know what's up there In that gray big old sky Sing deep into the fog, Big Buffalo Laws, Charles Mulhall just got bang shanked for 80 yards, it's hard to keep up with these key arms who smoke dust, In the US Mint they went to rock the place and caught a rush, All these shakers niggas all with cherry red valleys on the 25th, Everybody rich is getting married, killed for power, Binzie brother owns schools in Medina, Bastardly lives just cracked cause they all had dreams they overdue,

3:35:06 These dogs own a mouse in Peru. Traveling trees and weeds where they grew bamboo. Olympic minds quick flash like an e-gon. A hundred years short, the old Nissan. Watch them get their feasts on. Before you blue lies inside the eyes of heaven. Curse the head who speak foul and jinx number seven. Seven. Clear my head and stay sober. Sober true. I changed