A critique of Colin Kaepernick's transition to activism notes that he was previously known as a "GQ pretty boy" rather than a social justice advocate. A specific observation is made regarding the lack of social media evidence showing Kaepernick participating in the Trayvon Martin hoodie protests that were ubiquitous among other celebrities and athletes. This absence is used to suggest that Kaepernick was relatively new to social activism at the start of his anthem protests.