2 chapters across the catalog
Drill rap is analyzed as a digital game where artists use social media and YouTube algorithms to monetize real-world violence and rivalries. Originating in Chicago, the genre has spread globally, with major record labels reportedly signing artists based on the engagement generated by these conflicts. The hosts compare the phenomenon to a morbid version of "Squid Game."
Reverend Michael Smith, known as "White Mike," questions why mainstream radio only features black artists bragging about automatic weapons and murder. He notes that while white people commit crimes and use drugs, there is no "white killer" equivalent on the radio. He argues that black murder has been "normalized" and "romanticized" by white-owned media companies because it is a profitable American appetite.
