A PBS "Say It Loud" segment traces the origins of Black Twitter to 2009, highlighting the community's innovative use of hashtags for storytelling and social impact. The hosts discuss how Black America has historically used self-invented means of communication, from cassette tapes to radio shout-outs, due to underrepresentation in mainstream media. They also address the concept of "cultural vulturing" where corporate entities monetize Black inventions like the turntable or specific TikTok dances.






