58 chapters across the catalog
Strategy 13 involves understanding the mind of the opponent to unhinge them. The hosts discuss how the food industry uses "bliss point" engineering to make people "slaves" to processed food, then offers solutions like Ozempic. They argue that the ultimate enemy is often oneself and one's own complicity in these engineered systems of addiction and consumption.
Strategy 16 focuses on hitting an opponent's "center of gravity." The hosts discuss how Trump's ego is his weakness, while the "untouchable" status of Israel has recently been challenged. They analyze the media's role in this shift, comparing Tucker Carlson's long-form interviews to a modern version of Barbara Walters, used to "crown" new truth-tellers or "martyrs" like Alex Jones.
The hosts discuss how institutional money and corporations like Adidas hide the "puppet strings" of control. They embrace their own position on the "podcasting chitlin circuit," arguing that staying small and maintaining creative control is more valuable than being a "big" controlled artist.
The hosts compare Scott Adams' recent actions to Kanye West's public outbursts, noting that both men possess enough wealth to speak without fear of immediate financial ruin. They discuss Adams' interview with Hotep Jesus and speculate on whether his media tour was pre-planned or damage control. Adam Curry suggests that Adams may have been seeking a specific type of dialogue with Black intellectuals.
The discussion opens with an analysis of the public dispute between Steven Crowder and the Daily Wire. Crowder's accusations regarding restrictive contract terms are linked to previous tensions involving Candace Owens, Kanye West, and the failed acquisition of the social media platform Parlor. The conflict highlights a shift in conservative media market shares and the pressures of social ostracization within these circles.
The Daily Wire's contract terms are compared to "360 deals" in the music industry, where labels own an artist's entire output, including documentaries and publishing rights. A parallel is drawn to the 2006 launch of Podshow, which used similar venture capital structures to sign talent. The discussion critiques the use of "slavery" metaphors by wealthy media figures when discussing high-value business negotiations.
Candace Owens appeared on Tim Pool's podcast to criticize Steven Crowder, calling his actions a "bitch move." The analysis suggests Owens is performing "damage control" for the Daily Wire after her previous defense of Kanye West. Her career moves, including the promotion of the "Freedom Phone" and her commentary on Rihanna's Super Bowl performance, are characterized as an attempt to transition from conservative politics into a mainstream "Oprah-style" cultural figure.
A clip from the Joe Budden Podcast discusses Kanye West's public battle to reclaim his music masters and his protest of the Grammys. West's struggle is framed as a fight for all creators against a system where "unseen" owners control an artist's intellectual property. The discussion mentions the "Boule" as a metaphor for the one-way communication channel between elite controllers and their "hired help" talent.
Historical accounts from the Little Rock Nine, including Ernest Green and Elizabeth Eckford, detail the trauma and violence faced during the 1957 integration of Central High School. The segment references the Montgomery bus boycott and Rosa Parks, leading to a discussion about Kanye West's controversial claims that Parks was a "plant." The hosts examine the role of the NAACP and legal strategists in orchestrating civil rights milestones.
Adam Curry and Mo Facts open episode 87 after a hiatus, discussing Mo's new business endeavors and a planned shift in the show's production schedule. They introduce the primary subject of the episode as Kanye West, now known as Ye, following a series of controversial public events. The hosts establish the intent to humanize the conversation while addressing the "triggering" nature of recent headlines.
The hosts analyze the first part of the Lex Fridman interview with Kanye West. West compares Planned Parenthood to a "Holocaust" for Black Americans, triggering a pushback from Fridman regarding the scale of Nazi atrocities. The discussion explores the history of eugenics in America and how it influenced Hitler, as well as the "branding" of historical trauma.
Mo Facts proposes that Kanye West has become a "sacrificial figure" similar to George Floyd, with the media's backlash acting as a "knee on his neck." He claims that even people who disagreed with West's "White Lives Matter" shirt are beginning to feel the punishment has exceeded the crime. This sentiment is reportedly manifesting in the consensus of online comment sections.
The episode concludes with Kanye West's metaphor of putting his "hand on the stove" to see if he still bleeds, finding that "nothing hurts anymore" and he feels free. Adam Curry and Mo Facts reflect on their own feelings of freedom and the trend of people "betting on themselves" post-COVID. The show ends with a musical track featuring West's lyrics about being a "child" and letting go of everything.
The media's treatment of Clarence Thomas is compared to the treatment of other black figures like Kanye West, noting a perceived double standard in the use of racial language. Academia and liberal media are accused of using black female professors as the face of the pro-choice movement while simultaneously attacking Thomas. The discussion suggests that racial identity is weaponized based on political alignment.
Kanye West's public custody battles are framed as a "men's rights" tactic that resonates across racial lines. The hosts suggest West's public struggle with the family court system may be a strategic move ahead of a potential 2024 presidential run. They argue that the family court system is fundamentally designed for men to lose, making West's billionaire-level struggle a relatable issue for average men.
The hosts answer a "boostergram" question from Dave Jones regarding the term "blacks" in general conversation. Mo Facts argues that the term is often used to describe a media-correlated community or voting bloc and isn't inherently racist, though "the blacks" is often used jokingly or by older generations.
The conversation turns to the Super Bowl LVI halftime show featuring Dr. Dre and Snoop Dogg. Mo argues that the show was a form of "corporate reparations" for the NFL, managed by Jay-Z's Roc Nation. He points out that while the Black performers receive the "slings and arrows" of conservative criticism, the high-level executives like Jimmy Iovine and Sumner Redstone remain insulated from blame. They discuss the difference between performative representation and actual institutional ownership.
A throwback clip from a previous episode features Kanye West discussing the "mental sport" of being a high-level Black creator and the pressure of being in debt despite massive success. Mo Facts relates this to the "sonning" of individuals who refuse to comply with social expectations. The hosts briefly debate Elon Musk's status as an "African-American" innovator and the narrative surrounding his success.
The hosts compare the social pressures on Black men to the "traps" faced by celebrities, where every facial expression is scrutinized by the media. Mo Facts notes a meme of Kanye West instantly switching from a smile to a stern look to maintain his "serious" image. They argue this conditioning begins in public schools and affects how individuals navigate society.
The hosts discuss Kanye West's "College Dropout" philosophy and his history of betting on himself. Mo Facts reflects on Kanye's public struggles with mental health and his willingness to ask for help, even when it led to media excoriation. They discuss the difficulty men face in admitting they need help or "charity" when their business ventures falter.
